What is Hybris & Tutorial? Learning Path – Be Productive with [SAP]
Last updated on 07th Jul 2020, Blog, Tutorials
Hybris is an e-commerce product platform that is used to address a family of products involving Customer Experience and Management. Hybris is not a single product like SAP ERP or SAP BW system, rather it is a group of products to provide end to end customer engagement experience.
SAP Hybris is also different from SAP Hybris Cloud for Customer, which is a cloud-based CRM application that has been recently renamed by SAP as SAP Hybris C4C solution. Hybris offers products for Commerce, Billing or Revenue, Sales, Service and Marketing and SAP Hybris Marketing is completely different from Hybris Commerce.
The SAP Hybris Product family contains the following distinct products named as:
- Hybris Commerce
- Hybris Revenue or Billing
- Hybris Cloud for Customer for Sales
- Hybris Cloud for Customer for Service
- Hybris Marketing
The Hybris product family can be integrated with other backend solutions from SAP like SAP ERP and SAP CRM to achieve end-to-end customer engagement experience. Here, we have mentioned five products. However, in reality, there are only four products as products for Sales and Product for Service are a part of SAP Hybris Cloud for Customer solution.
The following image shows the SAP Hybris Product Family:
SAP Hybris Products for Commerce
With SAP Hybris Commerce Cloud, companies can meet those expectations and deliver great experiences that gain their loyalty. SAP Hybris Commerce Cloud can help companies to understand their customers at every point of the commerce experience, so they can drive relevant, meaningful interactions, from content creation to merchandising to fulfillment.
Hybris products for E-Commerce include B2B and B2C commerce applications like Product Content Management (PCM), Search and Merchandising, and Order Management. Hybris Commerce provides all the features that an organization can expect from an E-Commerce application.
Uses of SAP Hybris
SAP Hybris : Product Family. Hybris is an e-commerce product platform that is used to address a family of products involving Customer Experience and Management. Hybris is not a single product like SAP ERP or SAP BW system, rather it is a group of products to provide end to end customer engagement experience.
SAP Hybris Benefits :
The main benefits of SAP Hybris are its rich feature set, vendor reliability, and enterprise security. The following details spell out these advantages to be had when you use SAP Hybris:
SAP Hybris products and solutions are designed with customer-centric and data-centric features in mind. These allow the solution to provide users the capability to improve information flow, workflow timeline, processes performance, and customer relationships. SAP Hybris offers features for businesses to afford more automation and digital transformation.
Take Your Career to the Next level with SAP Hybris Training
- Instructor-led Sessions
- Real-life Case Studies
Engage your customer base across different platforms. SAP Hybris allows you to do just that with its Omni-Channel B2B and B2C interaction tools. This way, your business can deliver customer needs wherever they are across your touchpoint channels. Furthermore, with SAP Hybris, you can transform your customers from just being end users to become a contributor to your processes, from data collection to merchandising.
SAP Hybris solutions for Sales enable you to engage your customers dynamically in the ever-changing market and digital enterprise workflows. Customers today are looking for quick and meaningful real-time interactions and data processing over one-sided consumer touchpoints. SAP Hybris Sales products allow you to engage them in such ways via its integrated CRM framework. The software proactively fetches customer data through tested algorithms and provide insights to your front line sales personnel. This is crucial information for prospect and lead generation.
This is a simple tutorial and the concepts explained here can be easily understood. The professionals should have a good understanding of customer management skills, sales, marketing, and services. Additionally, it will be beneficial if the readers have some basic information on the cloud, mobile, and big data innovations. This will help the working professionals to learn the future of commerce through the SAP Hybris commerce-based platform.
Hybris Installation & Setup
SAP Commerce packages are delivered as ZIP archive files. Download and unpack the required files before you begin the installation. SAP Commerce is protected by a license that allows you to start it up and unlock features; you must install a license to use it.
Assuming you have a Hybris source package available with a viable license to install and explore in your local machine, let’s jump to the easy steps on how to install SAP Commerce (Hybris) package.
Step 1 : Download and unzip SAP Commerce package
- Download hybris source zip. E.g. CXCOMM190500P_X-XXXXXXXX.zip which contains all the files to install and run SAP Commerce.
- Create/Choose the directory in which you want to install hybris and unzip the source code into it.
- Once extracted, it will create a directory structure as below (Note: We will understand the directory structure in detail in another post)
“hybris” is the root directory containing the source we can call it <HYBRIS_HOME>
Step 2 : Set-up Apache Ant Environment properties
In a command prompt / terminal, Go to <Hybris_Home>/bin/platform
Run command :
- . ./setantenv.sh
- for windows, it will be ‘setantenv.bat’
This step will set up the ant environment as a local build framework
Step 3 : Perform Build
After setting up apache ant environment in the terminal, run following command :
- ant clean all
When prompted, select ‘develop‘ for the development environment. This is the default value so if you press Enter without selecting anything, it will set up and develop as default input.
Default is Develop :
Once the build is finished, you will get a build successful message.
You will notice more folders created under the Hybris_Home directory like config and data. We will read about these folder structures in another related post.
Step 4 : Initialize the database
Open <Hybris_Home>/config/local.properties in any file editor and add a password for admin user using the following property :
- initial password.admin=<password_of_your_choice>
Step 5 : Start and access Hybris
Run below command in <hybris_home>/bin/platform folder
After successful server start, you can access hybris admin console on its default port using http://localhost:9001/admin