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Content Marketing Training

(5.0) 6523 Ratings 19654Learners

Live Instructor LED Online Training

Learn from Certified Experts

  • Starter and Advanced Classes.
  • Content Marketing Hands-on Learning.
  • Preparing Content Marketing Techniques for Interviews
  • Student’s portal, study materials, videos, and the Top MNC interview questions with Lifetime Access.
  • Best curriculum affordable Expert designed fees.
  • The Content Marketing Certified Expert has been delivered for over 12 years. 13492+ Trained students & 370+ Clients recruitment.
  • Next Content Marketing Batch to Begin this week – Enroll Your Name Now!

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Upcoming Batches

01-Apr-2024
Mon-Fri

Weekdays Regular

08:00 AM & 10:00 AM Batches

(Class 1Hr - 1:30Hrs) / Per Session

27-Mar-2024
Mon-Fri

Weekdays Regular

08:00 AM & 10:00 AM Batches

(Class 1Hr - 1:30Hrs) / Per Session

30-Mar-2024
Sat,Sun

Weekend Regular

(10:00 AM - 01:30 PM)

(Class 3hr - 3:30Hrs) / Per Session

30-Mar-2024
Sat,Sun

Weekend Fasttrack

(09:00 AM - 02:00 PM)

(Class 4:30Hr - 5:00Hrs) / Per Session

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Learn at Home with ACTE

Online Courses by Certified Experts

Get Learn and Advancement Career With Our Content Marketing Certification

  • This course will show you how to leverage content marketing best practices and social media messages to increase visitors to your website.
  • It will teach you how to employ numerous content kinds, as well as essential Content Marketing Online Course concepts, and how to establish your brand's personality.
  • This Advanced Content Marketing Course focuses on the key principles, methods, and best practices that a writer will need to develop and improve an effective Content Marketing Online Training plan.
  • The data could be accessed on a company's website, a news organization's website, social media platforms, or email newsletters.
  • In the sector of Content Marketing, workers with good communication skills, writing ability, marketing expertise, and critical thinking skills have a lot of potentials.
  • After finishing this complete online Content Marketing course, you will be able to create and implement a successful Content Marketing Strategy.
  • Participants will leave with the strategic vision, practical skills, and confidence they need to create solid content-led initiatives that will drive traffic from media sites, social media, and search engines, ultimately leading to higher conversions.
  • Concepts: Introduction to Schema, Changing Datatypes Of Elements In Schema, Validating Maps (Schema), Debugging & Exceptions, Flat Files, Power shell Scripting.
  • START YOUR CAREER WITH Content Marketing CERTIFICATION COURSE THAT GETS YOU A JOB OF UPTO 8 TO 17 LACS IN JUST 80 DAYS!
  • Classroom Batch Training
  • One To One Training
  • Online Training
  • Customized Training
  • Enroll Now

This is How ACTE Students Prepare for Better Jobs

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Course Objectives

Content marketing has good future scope as Copyblogger, and UC Davis Continuing and Professional Education. In this course, you will learn the core strategies content marketers use to acquire and retain customers profitably. you will learn how to develop, organize and implement a content marketing strategy and the effectiveness of content marketing.
A content marketing professional uses a strategic framework when writing and builds professional brand and authority through content marketing. As a content-creating executive, you will be giving ideas to present into action and build your brand through content marketing. One can immensely observe career growth through this field.
  • Learn a content creation framework for producing effective content consistently.
  • Create and repurpose content that both humans and search engines will love.
  • Become a stronger, leaner, and more strategic content marketer.
The perfect audience to enroll in this online content marketing course is those who should have an interest in creating content and creativity in the marketing field. Some of them will take up this course for career growth from the fields of,
  • Marketing Professionals
  • Inbound Professionals
  • Content Producers
  • Classic Marketing Fundamentals
  • Content Marketing Essentials
  • Web Design
  • Generating Content Ideas
  • Copywriting
  • Content Formats & Repurposing
  • SEO Content
  • Content Promotion
This course is suited for beginners in content marketing and for people who want to build the necessary skills to become professional content marketers. It starts from the beginning and explains how to use content marketing to constantly create high-quality content.
The main objective of content marketing is to engage, inform, help, and bring value to your readers. It is a strategic marketing approach focused on creating and distributing valuable, relevant, and consistent content to attract and retain a clearly defined audience.

Which businesses are involved in content marketing?

Almost every field uses content marketing for developing their business or organization. In this digital world, almost everyone uses the digital space to enhance their organization through the content which promotes the rating of marketing. Right from learning platforms, business development, industries, restaurants, and the daily domestic products we use for our needs, we are using content marketing to promote their products.

How much does a content marketing professional make on average?

The highest salary for a Content Marketing Specialist in India is ₹8,00,000 per year. The lowest salary for a Content Marketing Specialist in India is ₹75,9360. This domain has a high value in the future and is needed by every firm.

What are the different positions available for content marketing in the industries?

  • Content Marketing Specialist
  • Content Marketing Manager
  • Content Marketing Director
  • Email Marketing Specialist
  • SEO Specialist
  • Content Promotion Specialist
  • Social Media Specialist

How about the difference between content writing and marketing?

When we consider content writing with content marketing, Content writing is the execution of a content marketing idea by creating content to be used in web pages, blogs, social media, and other marketing collateral. Coming to content marketing, it is a holistic plan on ways to use content to generate leads and increase sales.

List down the smart skills a content marketing specialist should have?

  • Strong creative drive
  • Expert content writer
  • Strategic marketing brain
  • An eye for relevant content topics
  • Basic SEO knowledge
  • Proofreading skills
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Overview of Content Marketing Training

This course is a partnership between Copyblogger, Continuing and Professional Education, the top content marketing agency. In this course, you will study the key content markets methods for profitable acquisition and retention of clients. In particular, you will learn to establish, organize and implement a content marketing strategy, assess and measure content marketing performance, create convincing copies, use strategic frameworks for writing and increase your brand and authority through content marketing. You will also learn how to implement your ideas and establish your own personal brand via marketing content. The Advanced Content Marketing Course provides participants with a focus on key marketing strategies, methods, and best practices that a writer needs to develop and develop an effective content marketing plan.

Additional Info

About Content Marketing :

In content marketing, online content is a strategic discipline in which a well-defined audience is generated with the objective of enticing. In general, content marketing is part of an entire marketing approach for incoming products. The marketing process inbound refers to marketing efforts aimed at attracting potential consumers vs the marketing outbound, such as traditional advertising.

A strategy of content marketing usually uses several distribution methods. Content may appear on the website of a brand, on the media, on social media, or by email.

Discover a Content Marketing career :

There are many opportunities for employees with excellent communication abilities, writing, marketing expertise, and critical thinking in the sector of content marketing. Online content marketing courses can help to enhance these talents with the necessary tactical understanding for these fascinating professions. Now search and today select your path!


Top benefits of content marketing :

1. Increased organic search traffic :

Anyone who takes inbound marketing seriously knows that you can't succeed in SEO without a strategy for excellent content. Indeed, the basis for organic search and the greatest strategy to drive more traffic on websites is efficient content production.

Do you sit back and wait after you deal with technical SEO problems on your website? Naturally not. You develop high-quality material, which delights your audience all the time. Google rewards you with a better rating in the results of search engines when you provide relevant information answering questions from search engines (SERP).

2. Higher expertise, authority, and trust :

Google summarises up what websites with a clever acronym want to see: E-A-T, or Expertise, Authority, and Trust. These attributes are one of the advantages of Content Marketing Online Training.

To actually look at a brand, look for an initial issue (e.g. "Ways to enhance your sales" or "What should I sell online").). Search for a brand that really lies in this. See the SERPs, then. We would guess that money for at least one of those inquiries will appear on page one of Shopify.The objective of Shopify is to create an easy and comfortable environment for beginners. And by delivering evergreen content in writing that solves problems and fosters customer relations, companies reach their target audience.

3. Expanded brand awareness :

Mazda is also an excellent illustration of how various content formats generate brand recognition. Their Zoom-Zoom magazine is one of the best examples of automotive content marketing. The magazine looks inside to test Mazda vehicles, funny anecdotes about how many countries someone could travel in 24 hours, and highlights for employees. The magazine celebrates the Mazda community and even invites the readers to share their Mazda experiences with #ZoomZoomMazda through social media.Whether you are in the SERPs, an industry resource, or a friend's link, you will find it. Then they share and meet others.

4. Clearly defined brand personality :

Every branding expert first says that a brand's logo and the color palette are far more than a brand. Successful businesses get to their values to provide you a comprehensive panorama of who you are, what drives you, your customer promise, your distinctiveness, your personality, and your beliefs.

Think of Sephora. Think about Sephora. Their large content center is not only managed by a number of biassed staff but also supported by the customers. Sephora also complements its blog with recommendations and tips and advice from its own client base, in addition to its other excellent initiatives promoting inclusiveness, corporate optimism, and the like.

5. Enhanced accessibility for a broader audience :

All potential clients have special needs, and not all requirements are matched in a universal format. Some people are visual students, some like reading. Some others merely want to skim bullet points while others still prefer to watch a video or listen to a podcast. One of the advantages of content commercialization? Keep your voice, your beliefs, and flexible forms that fulfill many different customer requirements consistent all throughout.

These could include :
  • Posting Blog
  • Infographics
  • White Papers
  • Tests with pictures
  • Lookbooks
  • Videos
  • 6. Increased social media engagement and PR results :

    When visitors find your site helpful, smart, touching, powerful, or entertaining and land on a piece of content, they become another potential proponent for your brand. Those who become brand champions transform your marketing return.

    Once you have established your brand defender, he will follow and truly engage your company in social media. You will share your stuff and make recommendations with your friends (and maybe thousands of online friends). And to accentuate yours, they give their voices. Without outstanding content, these brand defenders wouldn't be feasible. If your brand builds an army of supporters you cannot share your material

    7. Close gaps in the conversion funnel :

    In their ability to focus on each of the conversion stages, Content Marketing Online Training and SEO Training are unique – awareness, reflection, or decision. Where your client travels or what he's looking for doesn't matter. At the exact time, customers find it most valuable, you may develop the content to meet their requirements.

    A consumer who is aware may be looking for the latest trends, fostering their interest in fashion, or seeking aid with a particular concern if you're an apparel company like Nordstrom. Your content can fulfill this special demand by providing instances of your own items, in order to encourage the buyer to travel.

    8. Better conversion rates :

    A low-rate site is like a guy pouring water into a leaky bucket. They labored really hard when the bucket can be fixed to achieve so much! It is always the right notion whether your conversion rate is high, low, or medium. The easiest method to do so is to leverage the benefits of Content Marketing Online Course through demand creation strategies, provided you don't have a catastrophically strange website design or UX problem. The content of your application can :

  • Bring your brand to life
  • Enable consumers to find new products and solutions
  • Create a story that the client wants to contribute to the sense of a tribe for your audience
  • Sell the goods
  • 9. Higher quality leads :

    Retailers such as Nordstrom have a rapid sales cycle. Play your cards correctly and you can take a whole new customer in one session. For brands that sell long-term products or services, such as project management software at the corporate level?? Your consumer needs significantly more comfortable shopping than a single browser session. New leads require months or even a year to make buying decisions for various items and services.

    10. Stronger brand affinity :

    Is your brand is going to deliver your customer the perfect material at the appropriate time? It's a little bit like having this kind of customer relationship. You help each customer finish his/her phrases (or sandwiches) and provide sometimes additional information that they did not know was necessary. Your valuable content provides your visitor with a number of tools for navigating their interest or suffering. He could even arm you with a story to tell.


Elements Of Content Marketing :

1. Brand guidelines :

First of all: if a multitude of people or teams communicates in the name of a brand, their personality, voice, sound, and language need clear guidance. If you are not trained or have a brand book, start by looking for brands that are the most comparable of the ones that you want, regardless of the industry or product, and then take notes on what resonates and you can use. Develop documentation and training resources for employees.

2. Marketing objectives :

You will have varied KPIs and targets for your content marketing activities, depending on your business requirements. You should probably go this step forward and define the appropriate measurements for distinct content types. These may be classified as :

Content for performance marketing (direct response ads, demand generation, and other promotional content that correlates with sales) Awareness of the brand, consideration, and/or customer insight Content support and local market communication (such as assets sharing with your distributors, retail partners, or local teams)

3. Customer personal(s) :

The purpose of Marketing and advertising is to contact individuals, whether they are an overall group with a specified population or behavioral features for a consumer brand or a tighter subset. Record the persons and personality profiles you wish to access, impact and back up your research and data and make cheat sheets for campaign usage or for customer-focused teammates to disseminate. Demographics such as Can include :

  • Age
  • Gender
  • Household income
  • Location
  • Education
  • Family status
  • 4. Data and market research :

    The cornerstones for customer insight and understanding are research and data. These may be historical data (website demographics, sales data, surveys, studies, consumer feedback, etc.), original primary investigations, or third-party data, and most of the time you want to rely on a mix of these three. They may be historical data.

    Some of the informative (and impartial) research is based on social listening and other sources and can then be completed by interviews and internal analyses.

    5. Customer journey map :

    Once your goals explain what you want and your research and personality define who your client is, a map clarifies the precise demands of your customers – and how they might be addressed. An efficient travel map illustrates a potential client (or a person) from their perspective as he progresses around his surroundings and interacts with his business. While traditional marketing funnel can be used to model customer maps, they are not always linear, adding surfaces and additional dimensions to a typical path-to-buying model. A client can jump on a number of elements and triggers from one stage or the device and can communicate with a few of their channels.

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Key Features

ACTE offers Content Marketing Training in more than 27+ branches with expert trainers. Here are the key features,

  • 40 Hours Course Duration
  • 100% Job Oriented Training
  • Industry Expert Faculties
  • Free Demo Class Available
  • Completed 500+ Batches
  • Certification Guidance

Authorized Partners

ACTE TRAINING INSTITUTE PVT LTD is the unique Authorised Oracle Partner, Authorised Microsoft Partner, Authorised Pearson Vue Exam Center, Authorised PSI Exam Center, Authorised Partner Of AWS and National Institute of Education (nie) Singapore.

Curriculum

Syllabus of Content Marketing Training
Module 1: Personas and SEO Strategy
  • Purpose of Content Marketing
  • Buyer Personas
  • Social Media Demographics Guide for Digital Marketers
  • Developing a Brief
  • SEO Content Marketing Concepts
Module 2: Keywords, SEO, and Voice Search
  • Keyword Research
  • 5 Usability Principles That Make Visitors Stick
Module 3: Creativity and Storytelling
  • Content Creation and Repurposing
  • Enhancing Your Creativity
  • Your Brand Story
  • Creating Great Content to Connect with Youth Audiences
Module 4: Channel Promotion and Collaboration
  • Content Scheduling and Promotion
  • How to Build an Influencer Marketing Strategy
  • Successful Collaboration
  • Inbound Channels: Social and Content
Module 5: Measuring Performance
  • Measuring Content Performance
  • Evaluating the Performance of SEO Content
  • Content Audit Checklist
  • The Best Social Media Metrics to Focus On
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Need customized curriculum?

Get Hands-on Knowledge about Real-Time Content Marketing Projects

Project 1
Excedrin reorganizes approach to content

Excedrin reorganized its technique around content material marketing, growing a complete application method that encompassed a web-primarily based totally schooling hub,-an revolutionary pass for a healthcare agency in phrases of its scope and scale.

Project 2
Mindful by Sodexo

The purpose for Mindful through Sodexo turned into to take the idea of well being past food, positioning it as a device to assist customers to inspire their personnel and college students to make more healthy choices – each inner Sodexo cafes and of their very own lives.

Project 3
Sprint Business content brand catapults

Sprint turned into trying to create a notable content material logo to which commercial enterprise decision-makers might go back for sparkling thoughts approximately making use of facts era to commercial enterprise challenges.

Project 4
Toasty.TV parodies originals

The important goal for this assignment content material initiative turned into to supply culturally applicable amusement that could get customers speaking approximately the logo.

Our Engaging Hiring Placements Partner

ACTE assist Content Marketing attains for Methods, Applicability, and Products, Content Marketing Analytics Cloud. Human resource software administration, database management, and business training are generally included. Content Marketing Placement opportunities is available as a stand-alone course. as add-on to every student / professional who completed our classroom or online training. Some of our students are working in these companies listed below.

  • Our placement team collaborates with over 600+ business partners. Our placement specialists work with all of our successful learners and firms like as HCL, Wipro, Dell, Accenture, Google, CTS, TCS, IBM, HDFC, AMAZON, PAYPAL, and others all around the world.
  • To determine the most talented needs, our ACTE Placement cell will conduct Mock Exams and Mock Interviews.
  • We have an excellent Placement Support team that helps with participants to find the best fit for their needs in the IT industry.
  • Content Marketing Online Training Trainers will set up interview calls for applicants after they have completed their applications and prepare them for face-to-face engagement assist students in developing their resume matching the current industry needs
  • In our employment pioneer, you will find the highest level of job satisfaction as well as a rewarding career.
  • Our Content Marketing Training is suitable for both beginners and advanced individuals with computer experience.
  • To determine the most talented needs, our ACTE Placement cell will conduct Mock Exams and Mock Interviews.

Get Certified By Content Marketing & Industry Recognized ACTE Certificate

Acte Certification is Accredited by all major Global Companies around the world. We provide after completion of the theoretical and practical sessions to fresher's as well as corporate trainees.

Our certification at Acte is accredited worldwide. It increases the value of your resume and you can attain leading job posts with the help of this certification in leading MNC's of the world. The certification is only provided after successful completion of our training and practical based projects.

Complete Your Course

a downloadable Certificate in PDF format, immediately available to you when you complete your Course

Get Certified

a physical version of your officially branded and security-marked Certificate.

Get Certified

About Qualified Content Marketing Instructor

  • Our Content Marketing Training Mentors are certified professionals with 9+ years of experience and train the applicants to build Content Marketing software skills and be certified on the most innovative Content Marketing technologies to gain the competitive edge you need.
  • Content Marketing Trainer and Adoption will assist you in getting up and running quickly. Get study materials whenever and wherever you want. This increased knowledge and skill gives Content Marketing employees a distinct advantage in the job market during training sessions.
  • Live seminars led by experts and opportunities for peer-to-peer cooperation.
  • Trainers are also assist Practical experience on reliable Content Marketing learning systems you need constant, cutting-edge learning and development now more than ever before if you want to stay relevant and nimble, and ultimately succeed to the applicants.
  • Our trainers are industry-experts and subject specialists who have mastered on running applications providing Best Content Marketing Training to the Learners.
  • We have received several prestigious awards for Content Marketing Course from recognized IT organizations.

Content Marketing Course Reviews

Our ACTE Reviews are listed here. Reviews of our students who completed their training with us and left their reviews in public portals and our primary website of ACTE & Video Reviews.

Vanitha

BizTalk

I underwent Content Marketing training in ACTE, Porur. The training session was good. My tutor Mr.Anbu have been outstanding. I liked the sessions taught by him who is an experienced faculty. Each and every topic is explained very clearly. Materials provided by him were useful. He is really good with his training and has the best content with him for the training which is really useful for a fresher like me to learn.

Dinesh Karthik

BizTalk

Good Institute for getting your basics right in any course, Thanks to Prabhu sir for training me for Content Marketing has around 10+ years of experience in Content Marketing and covers all the real time scenario's in the classes

Prabhakaran

BizTalk

I have enrolled for Content Marketing course in ACTE, Chennai It is a very nice experience. Trainer is very good and talented. All the concepts are thoroughly explained by the time you don't understand. Facilities are good. There is the provision of paying fees in instalment. Hence overall it's nice to choose

Madhumathi

Studying

It was a great learning experience in ACTE, Banglore. The entire course structure designed for its students, the teaching methodology, as well as placement assistance, is really good. ACTE helped me a lot to get my first job. Had a wonderful opportunity to learn under the guidance of dedicated faculty team headed and gain knowledge in the field of Content Marketing . I would recommend ACTE to people who are interested to learn Content Marketing .

Lakshika

BizTalk

Very motivational environment. Best way to teach. Really appreciate the efforts they put from there side to increase the knowledge and development of students. Thanks, ACTE

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Content Marketing Course FAQs

Looking for better Discount Price?

Call now: +91 93833 99991 and know the exciting offers available for you!
  • ACTE is the Legend in offering placement to the students. Please visit our Placed Students List on our website
  • We have strong relationship with over 700+ Top MNCs like SAP, Oracle, Amazon, HCL, Wipro, Dell, Accenture, Google, CTS, TCS, IBM etc.
  • More than 3500+ students placed in last year in India & Globally
  • ACTE conducts development sessions including mock interviews, presentation skills to prepare students to face a challenging interview situation with ease.
  • 85% percent placement record
  • Our Placement Cell support you till you get placed in better MNC
  • Please Visit Your Student Portal | Here FREE Lifetime Online Student Portal help you to access the Job Openings, Study Materials, Videos, Recorded Section & Top MNC interview Questions
    ACTE Gives Certificate For Completing A Course
  • Certification is Accredited by all major Global Companies
  • ACTE is the unique Authorized Oracle Partner, Authorized Microsoft Partner, Authorized Pearson Vue Exam Center, Authorized PSI Exam Center, Authorized Partner Of AWS and National Institute of Education (NIE) Singapore
  • The entire Content Marketing training has been built around Real Time Implementation
  • You Get Hands-on Experience with Industry Projects, Hackathons & lab sessions which will help you to Build your Project Portfolio
  • GitHub repository and Showcase to Recruiters in Interviews & Get Placed
All the instructors at ACTE are practitioners from the Industry with minimum 9-12 yrs of relevant IT experience. They are subject matter experts and are trained by ACTE for providing an awesome learning experience.
No worries. ACTE assure that no one misses single lectures topics. We will reschedule the classes as per your convenience within the stipulated course duration with all such possibilities. If required you can even attend that topic with any other batches.
We offer this course in “Class Room, One to One Training, Fast Track, Customized Training & Online Training” mode. Through this way you won’t mess anything in your real-life schedule.

Why Should I Learn Content Marketing Course At ACTE?

  • Content Marketing Course in ACTE is designed & conducted by Content Marketing experts with 10+ years of experience in the Content Marketing domain
  • Only institution in India with the right blend of theory & practical sessions
  • In-depth Course coverage for 60+ Hours
  • More than 50,000+ students trust ACTE
  • Affordable fees keeping students and IT working professionals in mind
  • Course timings designed to suit working professionals and students
  • Interview tips and training
  • Resume building support
  • Real-time projects and case studies
Yes We Provide Lifetime Access for Student’s Portal Study Materials, Videos & Top MNC Interview Question.
You will receive ACTE globally recognized course completion certification Along with National Institute of Education (NIE), Singapore.
We have been in the training field for close to a decade now. We set up our operations in the year 2009 by a group of IT veterans to offer world class IT training & we have trained over 50,000+ aspirants to well-employed IT professionals in various IT companies.
We at ACTE believe in giving individual attention to students so that they will be in a position to clarify all the doubts that arise in complex and difficult topics. Therefore, we restrict the size of each Content Marketing batch to 5 or 6 members
Our courseware is designed to give a hands-on approach to the students in Content Marketing . The course is made up of theoretical classes that teach the basics of each module followed by high-intensity practical sessions reflecting the current challenges and needs of the industry that will demand the students’ time and commitment.
You can contact our support number at +91 93800 99996 / Directly can do by ACTE.in's E-commerce payment system Login or directly walk-in to one of the ACTE branches in India
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