ACTE is a certification center for Digital Marketing education. Our syllabus defines the framework of knowledge, skill and competency required to meet the current and future demands of the Digital economy, and our practical, industry-driven qualifications are recognised as the international standard in Digital Marketing certification.Enroll Now with us ACTE Digital Marketing Classroom & Online Training Course.
well, its a bright future, The growth of digital marketing career has been tremendous over the last few years. digital marketing is a diverse career option that has a place for everyone willing to try something creative and out of the box. Digital marketing can done using different methods, including paid ads, search engine optimizations, social media marketing, and email marketing.
Analytics and statistics suggest 40% growth rate for digital marketing, With striking features like cost-effectiveness, instant response, flexibility, convenience, effectiveness, Digital Marketing is making a strong impact in the world of Marketing and Advertising. The future scope of the Digital Marketing industry is that there will be more points of contact.
The report found over half of companies hiring this year want digital marketing expertise where been into hiring trends reveals a growing demand for digital marketing skills. The report, 2020 Marketing Hiring Trends, says 69% of companies planned to hire more marketers in 2020. The most in-demand expertise were digital advertising (45%), content creation and curation (42%) and content strategy (39%).
We are happy and proud to say that we have strong relationship with over 700+ small, mid-sized and MNCs. Many of these companies have openings in Digital Marketing. Moreover, we have a very active placement cell that provides 100% placement assistance to our students. The cell also contributes by training students in mock interviews and discussions even after the course completion.
Digital marketing is a fast-paced, constantly changing career field. Digital marketing is a rapidly growing and evolving career path. As more channels of communication become available, the need for people qualified to keep pace with the demands grows as well. Because Digital Marketing demand is increasing day by day. In future, all the works of India will done through digitalized. Digital marketing demand is high.
Digital marketing goes beyond the Internet and tries to reach people in the off-line world using digital means while social media is limited to the boundaries of the Internet. A Digital marketing campaign may include one or more components (Internet Advertising, Mobile ads, TV, SMS etc.) You still can deploy various other digital channels like SEO, email marketing, content marketing, SEM, PPC, or video marketing. The aim of digital marketing is to create brand awareness.
No, Digital Marketing does not require you to possess coding skills. Learning fundamentals of CSS and HTML can help you a great deal since 90% of your tasks can be accomplished by essential HTML/CSS... While programming skill is a valuable addition, a digital marketing professional does not need to know coding/programming. To do SEO, knowledge of some basic coding definitely may help you, but it is not necessary.
Our courseware is designed to give a hands-on approach to the students in Digital Marketing. The course is made up of theoretical classes that teach the basics of each module followed by high-intensity practical sessions reflecting the current challenges and needs of the industry that will demand the students’ time and commitment.
Yes, you should definitely. Digital Marketing has a wide range of scope, and with the growing market size, it is evident that many career opportunities are blooming around every nook and corner of the world. According to studies, by 2020, there will 600% growth in Digital marketing career opportunities. One of the most important benefits digital marketing provides you is that it is cost-effective. As well as, it is a cost-effective way to market your business.
The Future of Digital Marketing. From banners to big data, digital marketing has continuously adapted to meet the needs of customers and brands alike.... With an estimated $46 billion going towards programmatic advertising in 2019, it’s predicted that 86% of all digital display ads will be presented via automation by 2020. Digital marketing spend will reach $146 billion by 2023, growing at a 9% compound annual growth rate (CAGR), according to a Forrester report shared with Marketing Dive. According to "The US Digital Marketing Forecast, 2020 to 2023," about half of marketers expect their search budgets to stay the same in 2020.
Digital Marketing As a Career is booming career path for students.... Digital Marketing is a job where every day is different for you.
Digital Marketing Is a Constantly Evolving Industry.
Why Digital Marketing Is the Future.
The Demand for Digital Marketers Is High.
Get Started in Digital Marketing—No Experience Required.
Email Marketing.
Search Engine Optimization.
Benefits Of Digital Marketing
How Is Digital Marketing Beneficial For Any Organization?
If you think digital marketing is not big. Think Again…!!!
Online Marketing is highly beneficial for small businesses in various ways. There are many benefits of digital marketing. Which are highly useful for small businesses. If you are someone who is not convinced whether to go digital or not. Here, we are discussing the benefits of digital marketing which is beneficial for small businesses:
Brand Awareness:
- Today, everything is done online.
- From booking movie tickets, to book a seat in your favorite restaurant.
- So, indeed this is the high time when every organization should go to build a strong online presence. Now, every business should recognize the importance of the internet.
- Online Marketing is important for every type of organization. As well as it helps you to show up to a larger audience.
Engage With Your Audience:
- In internet marketing, there is also social media marketing.
- Which helps you in various ways. It helps you to build a connection with your customer base. You can engage with your customers on social sites in real time.
- You can keep them updated with the new happenings from your company.
- As well as give a small description of it too.
Stand firm at the time of competition:
- The online market is huge and for any product, there are many similar products as well. For example, take the example of items of clothing.
- There are many websites present online who are selling the same thing as well.
- So there is huge competition online.
- So, it is very important for any organization, to maintain healthy competition with similar retailers like them.
- It is important to keep an eye on them.
- However, this can only happen when the organization is making proper use of the Internet.
Be on the up and up:
- When you get going with your website.
- As well as keep it going.
- You can show your ideal customers that your business is at work, and is continuously evolving. The power of the internet is that it allows small businesses to show up themselves as successful companies.
- The advantage of this is that through this way small organizations will be able to keep up larger clients base.
Useful for research work:
- You can even search for the keywords that will suit your organizations.
- You can even use these keywords to place your website on the top of the Search Engine Result Page (SERPs).
- When this is done correctly, it can help you to drive potential customers to your website.
Benefits Of Digital Marketing: It Helps You Know Your Audiences Better
- As we all know, that for any company without customers it is nothing.
- For any business, the customers are the ultimate boss.
- There is a very beautiful quotation said by Sam Walton who is an American Businessman. He said, ”There is only one boss. The Customer. And he can fire everybody in the company from the Chairman on down, simply by spending his money somewhere else.”
- When we read this quotation, we can easily understand the importance of Customers for any business. In other words, a business cannot survive without Customers. As they are the oxygen for the business.
- Moreover, marketing is all about business only. That how well you understand your customers. And help them solve their problem. Same goes with digital marketing campaigns, in order for them to survive. And bring you the desired result you are expecting. You need to align your campaigns with the needs and wants of your customers.
- Now, before you even start with creating your digital marketing campaigns. First, you need to understand your target market. And has to find the best possible tactics to reach them. This is another benefits of digital marketing, with the help of this you can understand your target audiences best. As well as plan your upcoming marketing strategies accordingly.
Benefits Of Digital Marketing: Components Of Digital Marketing
Blogging:
- Well, when we are talking about Blogging.
- Absolutely, blogging is essential for any businesses. Blogging is indeed cost-effective.
- As well as there are many advantages to it.
- Through it, you can tell your ideal customers more about your business. Blogs can help you build trust in the marketplace. As well as among your customers.
- Through updating your blogs regularly, you can share your contents as well as communicate with your ideal customers.
- The best thing about blogs is, it helps you connect with your website users.
Content Marketing:
In other words, you can say that content is the art of writing. Nowadays, content is something, you will need throughout your life. In any organization, you work. Do you know that today 82% of people prefer getting to know a company via articles rather than Ads?
There are mainly two steps of content marketing:
- Content Creation
- Content Distribution
Always try to create contents that are entertaining as well as providing value at the same time. You create contents for your website or for a company. Now, after creating content. The thing that is important is what you do to the content then? Obviously, you didn’t write the contents to keep it with yourself. Now, you will have to choose the right channels through with you will provide contents to your reader. Good content writing is an art. But at the same time. You don’t master writing great contents overnight. With consistent practice, you will master writing quality content.
Social Media Marketing:
- One thing which is important is that your brand or organization does need a social media presence.
- That does not mean that you will have to build your online presence on every social site.Just one or two social sites where your target market is online.
Social media is definitely beneficial for your business in a number of ways:
- Increase brand awareness
- Social sites encourage engagement
- Money-making
- Profitable
- Enhanced SEO rankings
Email Marketing:
- If you really think email marketing is dead… Think Again..!!! Email Marketing is the original 1 to 1 channel. It is cost-effective. ”Email indeed has the ability many channels don’t: creating personal touches-at scale.” You can even create a personalized message for your clients.
- And that is the beauty of email marketing. It is used by thousands of businesses worldwide too. As well as drives better revenues.