Through dynamic video presentations, and practical learning activities including tutorials and exercises, you will acquire a hands on learning experience that will enable you to acquire strong foundation in digital marketing, covering the main concepts, techniques and skills required in order to develop, plan and implement an effective digital marketing strategy.Start learning with us ACTE Digital Marketing Classroom & Online Training Course.
well, its a bright future, The growth of digital marketing career has been tremendous over the last few years. digital marketing is a diverse career option that has a place for everyone willing to try something creative and out of the box. Digital marketing can done using different methods, including paid ads, search engine optimizations, social media marketing, and email marketing.
Analytics and statistics suggest 40% growth rate for digital marketing, With striking features like cost-effectiveness, instant response, flexibility, convenience, effectiveness, Digital Marketing is making a strong impact in the world of Marketing and Advertising. The future scope of the Digital Marketing industry is that there will be more points of contact.
The report found over half of companies hiring this year want digital marketing expertise where been into hiring trends reveals a growing demand for digital marketing skills. The report, 2020 Marketing Hiring Trends, says 69% of companies planned to hire more marketers in 2020. The most in-demand expertise were digital advertising (45%), content creation and curation (42%) and content strategy (39%).
We are happy and proud to say that we have strong relationship with over 700+ small, mid-sized and MNCs. Many of these companies have openings in Digital Marketing. Moreover, we have a very active placement cell that provides 100% placement assistance to our students. The cell also contributes by training students in mock interviews and discussions even after the course completion.
Digital marketing is a fast-paced, constantly changing career field. Digital marketing is a rapidly growing and evolving career path. As more channels of communication become available, the need for people qualified to keep pace with the demands grows as well. Because Digital Marketing demand is increasing day by day. In future, all the works of India will done through digitalized. Digital marketing demand is high.
Digital marketing goes beyond the Internet and tries to reach people in the off-line world using digital means while social media is limited to the boundaries of the Internet. A Digital marketing campaign may include one or more components (Internet Advertising, Mobile ads, TV, SMS etc.) You still can deploy various other digital channels like SEO, email marketing, content marketing, SEM, PPC, or video marketing. The aim of digital marketing is to create brand awareness.
No, Digital Marketing does not require you to possess coding skills. Learning fundamentals of CSS and HTML can help you a great deal since 90% of your tasks can be accomplished by essential HTML/CSS... While programming skill is a valuable addition, a digital marketing professional does not need to know coding/programming. To do SEO, knowledge of some basic coding definitely may help you, but it is not necessary.
Our courseware is designed to give a hands-on approach to the students in Digital Marketing. The course is made up of theoretical classes that teach the basics of each module followed by high-intensity practical sessions reflecting the current challenges and needs of the industry that will demand the students’ time and commitment.
Yes, you should definitely. Digital Marketing has a wide range of scope, and with the growing market size, it is evident that many career opportunities are blooming around every nook and corner of the world. According to studies, by 2020, there will 600% growth in Digital marketing career opportunities. One of the most important benefits digital marketing provides you is that it is cost-effective. As well as, it is a cost-effective way to market your business.
The Future of Digital Marketing. From banners to big data, digital marketing has continuously adapted to meet the needs of customers and brands alike.... With an estimated $46 billion going towards programmatic advertising in 2019, it’s predicted that 86% of all digital display ads will be presented via automation by 2020. Digital marketing spend will reach $146 billion by 2023, growing at a 9% compound annual growth rate (CAGR), according to a Forrester report shared with Marketing Dive. According to "The US Digital Marketing Forecast, 2020 to 2023," about half of marketers expect their search budgets to stay the same in 2020.
Digital Marketing As a Career is booming career path for students.... Digital Marketing is a job where every day is different for you.
Digital Marketing Is a Constantly Evolving Industry.
Why Digital Marketing Is the Future.
The Demand for Digital Marketers Is High.
Get Started in Digital Marketing—No Experience Required.
Email Marketing.
Search Engine Optimization.
Why learn Digital Marketing
High paying job opportunities:
- The environment in India is so conducive, a trained fresher can get a job in no time. Add to this, there are countless lucrative job opportunities.
- Companies and employers are fighting to grab the skilled talent in digital marketing industry.
- There is dearth of trained people in digital marketing plus huge demand for them. That’s why we have high salary packages for trained fresher digital marketing jobs.
- As you enter the field within few months of experience you will notice fast increment in pay and position. Provided you deliver on the job.
- The average pay scale for a digital marketing manager job revolves around 4 lakhs per annum.
Creative Freedom
- Unlike other industries, digital marketing industry is creative and open. Almost everyday you get opportunity on the job to create and innovate at your pace.
- With content at the core, you can experiment a lot with in text, graphics and video.
- You can either start a YouTube web series around your product. Or write a blog and develop infographics to engage your target audience.
Opportunities are endless.
- Meanwhile, the offline advertising world is facing pressure to show measurable returns on investment. As offline channels are losing sheen, it is now difficult to justify low ROI in it.
- Whereas, online marketing not only track each penny but offer high ROI. Including, winning the competition by insurmountable gap.
- Do you know by next year Digital Ad spend to surpass TV? And by 2020, TV Ad spend will drop below one-third.
- As it is easy to generate sales and leads online. That is why, you don’t have to feel pressure for delivering ROI. Ultimately, you get independence to experiment and innovate at your own pace.
Opportunity to Grow
- Climbing the ladder up in digital marketing industry is not much difficult.
- All you need is to prove your worth and your digital skills in a project, and bring in the numbers. Voila, you will be on top of the game.
- We are not kidding. There are only handful of professionals in India that can boast such a milestone.
- You too can do this, only if you have complete knowledge, and skills in digital marketing.
- Thereafter, no one will be able to stop you.
- As you enter industry, you will find it easy to climb from executive level job to managerial position. Thereafter, decision making positions in marketing.
Such an opportunity to grow is rare in any industry today.
Opportunity to Teach and Train
In India, there is lot of demand for digital marketing trainers. Not just in private institutes, but also in government colleges, universities, and b-schools.
- Furthermore, there are many companies and startups looking for corporate digital marketing trainers.
- You too can grab these training opportunities. Provided you have knowledge, skills and proven experience in digital marketing.
- LinkedIn is the best place to get hired as digital marketing trainer in India.
- Around 70% of training opportunities I get come through my LinkedIn profile. And rest through my network. You can make Rs. 2,000 to Rs. 8,000 per day as a beginner in digital marketing training in India. As you gain experience, per day pay increase up to Rs. 15,000.
Apart from this, you get other incentives in shape of reputation and network.
Dynamic Work Culture
The Internet world is fast moving and ever-evolving landscape. That in turn makes digital marketing quite dynamic industry.
An industry, where everything is seeming to be moving forward daily with visible changes. Also embracing and absorbing everything new.
You may have to keep yourself updated with whole lot of content
- news
- updates
- market reports
- industry trends
- technological advancements and lot more.
More so, this may also give you competitive advantage over your rivals.
- Therefore, for a competitive digital marketer, it becomes imperative to stay updated always.
- Actually, it is attached with your survival in digital marketing industry. You will need to update your knowledge and upgrade your skills in time. Otherwise, you will lose everything immediately.
- For example, you may have a website with huge amount of traffic from Google search. Quite possibly, you may wake up next morning to only find that Google algorithm has hit your website.
- Now your website is out of Google search engine overnight. Eventually, you will lose all your traffic, sales and business in a snap.
- That can happen. It happened to us, way back in 2010.
- And let me tell you, it takes whole lot of efforts to get into the top searches of Google.
- P.S.: recently digital payments and eCommerce are witnessing astonishing boost in their sales. It is due to demonetization. That too, overnight.
You can start your own Business, anytime
- This advantage, you will rarely find in any other career avenue. With skills in digital marketing, you can start your online business, anytime.
- All you need is a product/service to sell online. Or you could even start blogging and earn through advertising and/or affiliate marketing. Making a successful business out of it.
- Many has done that. We already have renowned names in digital marketing industry, who made millions.
- There’s so much inspiration available in digital marketing industry for an entrepreneur in you.
You could even Freelance
- Many have done this in digital marketing industry of India. You too can do this.
- There are countless freelance bloggers, vloggers, marketers and consultants in India. Interesting thing is that they are making more than decent living from digital.
- You could can either launch your own blog, or help someone build one.
- You could even start your YouTube channel. We hope you already have heard names on YouTube such asSuperwoman, Jus Reign, BB Ki Vines and Carry Minati.
- There are lot of freelance/part time projects and jobs available in digital. Not just from startups but also from mid-sized and large corporations in India.
- You could make whole lot of extra working as a freelancer. We have live examples already in India itself. Just Google, you will find numerous inspiring stories of freelancers.
- Also, search for groups ‘Startups India’ or ‘Startups’ + your city name on Facebook. You will notice there many cities specific groups on Facebook.
- In these groups, lot of startups are searching for freelancers in India. Digital marketing freelancers, web developers, consultants, what not.