The online world is fiercely competitive and constantly evolving. Study Digital Marketing at ACTE and you will be exposed to the latest trends in online marketing, relevant social media strategies, search engine optimisation (SEO) and Google Adwords and Analytics. Learn how to integrate digital marketing into overall marketing campaigns and strategy.Start learning with us ACTE Digital Marketing Classroom & Online Training Course.
well, its a bright future, The growth of digital marketing career has been tremendous over the last few years. digital marketing is a diverse career option that has a place for everyone willing to try something creative and out of the box. Digital marketing can done using different methods, including paid ads, search engine optimizations, social media marketing, and email marketing.
Analytics and statistics suggest 40% growth rate for digital marketing, With striking features like cost-effectiveness, instant response, flexibility, convenience, effectiveness, Digital Marketing is making a strong impact in the world of Marketing and Advertising. The future scope of the Digital Marketing industry is that there will be more points of contact.
The report found over half of companies hiring this year want digital marketing expertise where been into hiring trends reveals a growing demand for digital marketing skills. The report, 2020 Marketing Hiring Trends, says 69% of companies planned to hire more marketers in 2020. The most in-demand expertise were digital advertising (45%), content creation and curation (42%) and content strategy (39%).
We are happy and proud to say that we have strong relationship with over 700+ small, mid-sized and MNCs. Many of these companies have openings in Digital Marketing. Moreover, we have a very active placement cell that provides 100% placement assistance to our students. The cell also contributes by training students in mock interviews and discussions even after the course completion.
Digital marketing is a fast-paced, constantly changing career field. Digital marketing is a rapidly growing and evolving career path. As more channels of communication become available, the need for people qualified to keep pace with the demands grows as well. Because Digital Marketing demand is increasing day by day. In future, all the works of India will done through digitalized. Digital marketing demand is high.
Digital marketing goes beyond the Internet and tries to reach people in the off-line world using digital means while social media is limited to the boundaries of the Internet. A Digital marketing campaign may include one or more components (Internet Advertising, Mobile ads, TV, SMS etc.) You still can deploy various other digital channels like SEO, email marketing, content marketing, SEM, PPC, or video marketing. The aim of digital marketing is to create brand awareness.
No, Digital Marketing does not require you to possess coding skills. Learning fundamentals of CSS and HTML can help you a great deal since 90% of your tasks can be accomplished by essential HTML/CSS... While programming skill is a valuable addition, a digital marketing professional does not need to know coding/programming. To do SEO, knowledge of some basic coding definitely may help you, but it is not necessary.
Our courseware is designed to give a hands-on approach to the students in Digital Marketing. The course is made up of theoretical classes that teach the basics of each module followed by high-intensity practical sessions reflecting the current challenges and needs of the industry that will demand the students’ time and commitment.
Yes, you should definitely. Digital Marketing has a wide range of scope, and with the growing market size, it is evident that many career opportunities are blooming around every nook and corner of the world. According to studies, by 2020, there will 600% growth in Digital marketing career opportunities. One of the most important benefits digital marketing provides you is that it is cost-effective. As well as, it is a cost-effective way to market your business.
The Future of Digital Marketing. From banners to big data, digital marketing has continuously adapted to meet the needs of customers and brands alike.... With an estimated $46 billion going towards programmatic advertising in 2019, it’s predicted that 86% of all digital display ads will be presented via automation by 2020. Digital marketing spend will reach $146 billion by 2023, growing at a 9% compound annual growth rate (CAGR), according to a Forrester report shared with Marketing Dive. According to "The US Digital Marketing Forecast, 2020 to 2023," about half of marketers expect their search budgets to stay the same in 2020.
Digital Marketing As a Career is booming career path for students.... Digital Marketing is a job where every day is different for you.
- Digital Marketing Is a Constantly Evolving Industry.
- Why Digital Marketing Is the Future.
- The Demand for Digital Marketers Is High.
- Get Started in Digital Marketing—No Experience Required.
- Email Marketing.
- Search Engine Optimization.
Career scope and Job trends in Digital Media Marketing
Digital Media is an emerging field, which has a wide scope. Various designations are possible in this field. Nowadays, everything is becoming online. Even, our government wants us to do everything online (Digital India). So, the growth of someone, who chooses this as a field is quite good.
Jobs Trending under Digital Media
Analytics managing
The main role is to track progress with Google Analytics, giving suggestion and implementation of every possible way for the growth of business.
Email marketing
It is all about sending email, creating attractive contents for email and acquiring customers via emails.
Content Marketing
This role is so important as the content of the website mainly decides the success of the business.
Pay per click/Search engine marketing
- We are aware of many brands because of the advertisement.
- Search engine marketingallows us to display our website on the very first page of search with investment.
- Pay per click is a way to get maximum return and reach many people with minimum investment.
- So, every word used in SEM and PPC is going to make or break a campaign.
Search Engine Optimization
- The role includes both on page and off page optimization.
- On page optimization is something that we do on website like links inclusion, call to action, contact us, FAQs etc…Off page optimization is something that is done outside webpage like writing review, giving rating, social media marketing etc.
Social Media Marketing
Social Media Marketing includes marketing by creating and developing curious contents and thereby acquiring the customers.
Web developer
The role is to develop the website user-friendly, mobile-friendly and attractive
Customer Relationship Manager
The role is to deal with existing customers and generating new customers.
Salary in Digital Media
The starting salary is somewhat low. It will be decent if you have great knowledge about the field. But, with experience, you can get good salary.
Future
Future will be bright, if you choose this as your field, as it is an emerging field.
Dependency
- You don’t need to depend on someone for salary, you can do one among the following instead:
- If you have a sparkling idea and knowledge on digital marketing, you don’t need to depend on anyone. You can start a digital marketing company.
- You can start digital marketingtraining center, if you feel you have good knowledge in that field.
Opportunities
There are various roles as well as so many companies for digital marketing which keeps on hiring digital media experts.
Everything is becoming digitalized. Even a small shop in our area started creating Facebook page and adding it to google local dictionary. The power of digitalization is so high, that’s why even government started Digital India project. It’s easier to get customers online than via traditional way. Every company started investing for digitalization and searching for good talents for various roles in digital marketing. Choosing digital marketing as a career is a wise choice, as career scope is good and the change in scope will be positive.
