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well, its a bright future, The growth of digital marketing career has been tremendous over the last few years. digital marketing is a diverse career option that has a place for everyone willing to try something creative and out of the box. Digital marketing can done using different methods, including paid ads, search engine optimizations, social media marketing, and email marketing.
Analytics and statistics suggest 40% growth rate for digital marketing, With striking features like cost-effectiveness, instant response, flexibility, convenience, effectiveness, Digital Marketing is making a strong impact in the world of Marketing and Advertising. The future scope of the Digital Marketing industry is that there will be more points of contact.
The report found over half of companies hiring this year want digital marketing expertise where been into hiring trends reveals a growing demand for digital marketing skills. The report, 2020 Marketing Hiring Trends, says 69% of companies planned to hire more marketers in 2020. The most in-demand expertise were digital advertising (45%), content creation and curation (42%) and content strategy (39%).
We are happy and proud to say that we have strong relationship with over 700+ small, mid-sized and MNCs. Many of these companies have openings in Digital Marketing. Moreover, we have a very active placement cell that provides 100% placement assistance to our students. The cell also contributes by training students in mock interviews and discussions even after the course completion.
Digital marketing is a fast-paced, constantly changing career field. Digital marketing is a rapidly growing and evolving career path. As more channels of communication become available, the need for people qualified to keep pace with the demands grows as well. Because Digital Marketing demand is increasing day by day. In future, all the works of India will done through digitalized. Digital marketing demand is high.
Digital marketing goes beyond the Internet and tries to reach people in the off-line world using digital means while social media is limited to the boundaries of the Internet. A Digital marketing campaign may include one or more components (Internet Advertising, Mobile ads, TV, SMS etc.) You still can deploy various other digital channels like SEO, email marketing, content marketing, SEM, PPC, or video marketing. The aim of digital marketing is to create brand awareness.
No, Digital Marketing does not require you to possess coding skills. Learning fundamentals of CSS and HTML can help you a great deal since 90% of your tasks can be accomplished by essential HTML/CSS... While programming skill is a valuable addition, a digital marketing professional does not need to know coding/programming. To do SEO, knowledge of some basic coding definitely may help you, but it is not necessary.
Our courseware is designed to give a hands-on approach to the students in Digital Marketing. The course is made up of theoretical classes that teach the basics of each module followed by high-intensity practical sessions reflecting the current challenges and needs of the industry that will demand the students’ time and commitment.
Yes, you should definitely. Digital Marketing has a wide range of scope, and with the growing market size, it is evident that many career opportunities are blooming around every nook and corner of the world. According to studies, by 2020, there will 600% growth in Digital marketing career opportunities. One of the most important benefits digital marketing provides you is that it is cost-effective. As well as, it is a cost-effective way to market your business.
The Future of Digital Marketing. From banners to big data, digital marketing has continuously adapted to meet the needs of customers and brands alike.... With an estimated $46 billion going towards programmatic advertising in 2019, it’s predicted that 86% of all digital display ads will be presented via automation by 2020. Digital marketing spend will reach $146 billion by 2023, growing at a 9% compound annual growth rate (CAGR), according to a Forrester report shared with Marketing Dive. According to "The US Digital Marketing Forecast, 2020 to 2023," about half of marketers expect their search budgets to stay the same in 2020.
Digital Marketing As a Career is booming career path for students.... Digital Marketing is a job where every day is different for you.
- Digital Marketing Is a Constantly Evolving Industry.
- Why Digital Marketing Is the Future.
- The Demand for Digital Marketers Is High.
- Get Started in Digital Marketing—No Experience Required.
- Email Marketing.
- Search Engine Optimization.
There is a lot of scope of Digital Marketing some of them are mention here:
Professional Blogger:
- Many electronic advertising and marketing professionals choose whole time blogging because their career choice.
- With commitment and hard work, many specialists aren't successful authors in their chosen market.
- Bloggers can create income with affiliate & advertising marketing strategies.
Earn with Affiliate Marketing & AdSense:
- It is possible to begin your blog/website/app in a particular market of your curiosity and originally work difficult to build traffic & audiences.
- After creating traffic that is good, you may produce a fantastic income with AdSense & affiliate marketing methods.
Start Freelancing Services:
- Freelancing is the idea of offering your services to customers on a part-time foundation from your property.
- Sitting at your house you can construct your clients worldwide.
Begin your own service:
- In case you have expertise in managing a company & have contacts, resources.
- You may begin your very own fulltime digital advertising agency.
- Together with your bureau, you can build marketing strategies for customers and execute them together with electronic advertising.
Become a YouTuber:
- It is possible to opt to develop into a fulltime YouTuber at a chosen market.
- You have to concentrate on the degree of building and content your audience foundation on YouTube.
- As soon as you start getting readers and perspectives, you can earn money with YouTube monetisation.
Begin your Fall shipping company
- Drop transport a business model where you can sell products online to clients without owning the stock with you.
- Generally in this industry you will need to come up with a e-commerce site in Shopify and choose your goods according to your own research.
- You then connect your shop with manufacturer and internet retailers out of China in Ali Express.
- All of the product prices are marked up and if your market a product, the producer will immediately send the merchandise to client and you also make a gain.
Some of the prospective careers in digital marketing are,
Digital Marketing Consultant
A Digital Marketing Consultant takes the pride of the company out to the digital world. It always proves valuable to have digital marketing certifications.
Some major roles of digital marketing are
- To increase brand awareness in the digital world
- To do necessary analytics using web analytics tools
- To enhance website traffic and generate leads
Content marketing executive
A Content Marketing Executive manages blogs, ebook publications, email communications, sales page copywriting, etc.
Inbound marketer
The basic role of an Inbound Marketer is to attract traffic and prospects and convert them to customers and leads.
Some major roles of inbound marketer
- To take care of lead developments and marketing automation
- To manage rich contents that attract qualified traffic
Content writer
The basic role of a Content Writer in digital marketing is to make content through research of industry-related topics
Specific Roles of Content Writer,
- To research about industry related Topics then make unique content.
- To update website content when needed.
- To coordinate with marketing and design teams to represent articles.
- To edit Blog Post.
Social media Marketing Expert
A social media marketing expert combines marketing and social media management to make the company’s social media presence more visible.
Social Media Expert also improves in communicate with the target audience.
- To engage people through social media platforms.
- To promote a brand’s products and services on various social media channels and websites.
- To optimize social media contents in order to increase the company’s social content visibility in the digital world.
Search Engine Marketer
Search Engine marketer is to rank a website page to get more traffic on site
Roles Of Search engine marketer
- To manage On Page And Off Page of Client In different industries
- To be aware of Google Algorithm updates
- To Manage keyword research based on the latest keyword research strategies.
Future OF Digital Marketing In India
Statistics reports say that India will have 511.89 million internet users by 2022. This would create excellent opportunities to do digital marketing. In India, the Digital India campaign is getting more beneficial and implementation of digitalization. Digital India has given a new scope of digital marketing in India.