Digital Marketing Training in Jaipur - with OMCP Certification Course
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Digital Marketing Training in Jaipur

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  • Interns and Excellent level Classes.
  • Most beneficial Method for interview Preparing Techniques in Digital Marketing.
  • Continuation Path for Student’s Portal, Study Materials, Videos & Best MNC Interview Question.
  • Fair Fees with Best curriculum Organized by Industrial Digital Marketing Specialist.
  • Performed by 9+ years of Digital Marketing Certified Specialist.
  • Grasping Digital Marketing Batch to Start this week– Book Your Name soon!

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INR 20000

INR 16000

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10- Aug - 2022
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13- Aug - 2022
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13- Aug - 2022
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Get our in-depth and IT resources in Digital Marketing Course

  • In this course on Digital Marketing Strategy, you will learn everything you need to know about the current trends in Digital Marketing. In addition to Digital Marketing strategy, Online Reputation Management, Social Media Marketing, and Google Analytics, the course also covers Google Analytics.
  • Developing a marketing plan, analyzing web data, and developing a road map are other steps that you will have to take to help a company grow. We'll prepare you for the workplace by providing you with concept videos, case studies, and assessments.
  • With this course, you will become an expert across the top eight domains of digital marketing. Discussion topics will include SEO, social media, PPC, conversion optimization, digital analytics, content, mobile, and more Email marketing is becoming more popular.
  • Join our online course today and gain real-world experience in digital marketing. Based on feedback from our students and experiences with clients from a variety of industries, we created this digital marketing course.
  • As a result, you can concentrate on digital marketing methods that work, rather than those that are just theoretically useful. Each course includes checklists and actionable tips you can use in your digital marketing campaigns.
  • This is a great tool if you're new to digital marketing or if you're trying to get a grip on it as quickly as possible. Digital marketing innovations are incorporated into this model regularly.
  • Concepts: Inbound Marketing, Website Planning and Maintenance, Website Using WordPress, Planning and Mapping, SEO Updates and Analysis, Content Marketing, Email Marketing, Affiliate Marketing.
  • START YOUR CAREER WITH DIGITAL MARKETING COURSE THAT GETS YOU A JOB OF UPTO 5 LACS IN JUST 60 DAYS!
  • Classroom Batch Training
  • One To One Training
  • Online Training
  • Customized Training
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Course Objectives

Digital marketing has become increasingly popular as it is able to reach a large number of people, but it also offers a variety of other benefits. These are just a few of the benefits. Wide geographic size Effectiveness in cost Results which can be assessed Customizing is now much easy. Enhanced customer interaction Simple and convenient conversions.
  • Acknowledge the importance of internet marketing.
  • Set your marketing digital objectives.
  • Determine your marketing objectives tactics.
  • Ensure your digital marketing objectives are aligned.
  • Put project management in place for your digital setup.
Consequently, the current training in digital marketing is a future. However, you must be a graduate in order to work regularly in this profession (in any stream). Technical knowledge is not necessary, as the course on digital marketing is not technical, and so no programming skills are needed.
A wide range of platforms, from websites, social networks to so on, carry out the most vital marketing process in today's culture. Global firms have digitised their operations and a huge number of employees have been generated by multinational companies. In addition, several professionals can access the digital marketing industry on a large scale. Digital marketing is also one of the most popular job trajectories.
In India, compensation for digital marketing managers ranges between Rs. 4,00,000 and Rs. 18,00,000. The mean figure, however, is about Rs 8,09,777. This applies to individuals with a know-how in this subject of at least 4-7 years. This value varies by characteristics such as qualification, certification, location and business.

Each digital marketer should have seven qualifications:

  • Video.
  • SEO & SEM, for example.
  • Marketing content.
  • Data/analysis.
  • Design-based thinking and planning understanding.
  • Be tech-skilled. be tech-knowledge.
  • Be convincing.
  • Unusual Skill Sets highlight.
For retaining a high-demand career, digital marketing is vital. In addition, digital marketing provides a wide variety of applications as the quickest and most reliable means to reach a huge audience through promoting and branding a firm through digital media. For retaining a high-demand career, digital marketing is vital.

What are the demands of digital marketing and its salient features?

Brands today have the opportunity to access and engage with clients through social media, e-mails, websites, and other types of digital marketing. This feature adequately shows that it targets surfers and turns incoming traffic into leads or bonds. On digital platforms, there are various options for targeting.

How much can a newcomer earn in digital marketers?

When you're new to digital marketing, your salaries are between 15 and 25 kilos each month. With your talents growing, every month you can raise your skills to between 35k and 50k. When you become an expert, you can gain a lakh rupee. (It fully depends on your skills and the kind of assignment).

Why should I learn a Digital Marketing Course?

  • Globally, digital marketing is continuously increasing.
  • Each corporate marketing plan and element of the whole marketing mix has now become a focus for digital media.
  • As a manager, you have to understand how digital media affects your company's branding and sales and how digital marketing may help you maintain ahead of competitors.

How long will it take to learn Digital Marketing?

Depending on your current experience, you can learn the abilities that you need to become a digital marketer within 12 weeks. However, different techniques and talents, especially soft skills, such as mentoring and communication, can take years to develop.

How can I improve my skill sets after finishing the Digital Marketing Certification Training Course?

After completing the ACTE Academy online digital marketing certification program, your career will be enhanced through one of the following courses:

  • Google Ad Course training
  • Google Analytics training
  • Graphic planning
  • Content Writing.
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Overview of Digital Marketing Training in Jaipur

In this course, you will be turned into a whole digital marketer specialist in the top eight fields of digital marketing — the optimization of search engines, social media, pay-by-click, conversion optimization, digital analytics, content, mobile, and e-mail. You can quickly track your career with practical at Digital Marketing Training in Jaipur . Obtain a recognized international certificate for digital marketing. Build your digital know-how and further your marketing career. A Master in Digital Marketing, Social Media Marketing, Google PPC Ads, SEO, SMM, Youtube, Email, Facebook Marketing, and Google Analytics with 20+ Real-World Projects. Details about digital marketing Learn from Scratch Google Analytics and Google Tag Manager to decide with Hands-on Demonstration the appropriate way for your growth.

Additional Info

Types of digital marketing :

There are as many specializations within digital marketing as there are ways of interacting using digital media. Here are a few key examples.

1. Optimization of the search engine :

    Search engine optimization, or SEO, is technically a marketing tool rather than a form of marketing in itself. Balance defines it as “the art and science of making web pages attractive to search engines.”The "art and science" part of SEO is what’s most important. SEO is a science because it requires you to research and weigh different contributing factors to achieve the highest possible ranking. Today, the most important elements to consider when optimizing a web page include:

  • Quality of content
  • Level of user engagement
  • Mobile-friendliness
  • Number and quality of inbound links
  • The strategic use of these factors makes SEO a science, but the unpredictability involved makes it an art.In SEO, there's no quantifiable rubric or consistent rule for ranking highly. Google changes its algorithm almost constantly, so it's impossible to make exact predictions. What you can do is closely monitor your page's performance and make adjustments accordingly.


2. Content marketing :

    SEO is a major factor in content marketing, a strategy based on the distribution of relevant and valuable content to a target audience.As in any marketing strategy, the goal of content marketing is to attract leads that ultimately convert into customers. But it does so differently than traditional advertising. Instead of enticing prospects with potential value from a product or service, it offers value for free in the form of written material.Content marketing matters, and there are plenty of stats to prove it:

  • 84% of consumers expect companies to produce entertaining and helpful content experiences
  • 62% of companies that have at least 5,000 employees produce content daily
  • 92% of marketers believe that their company values content as an important asset
  • As effective as content marketing is, it can be tricky. Content marketing writers need to be able to rank highly in search engine results while also engaging people who will read the material, share it, and interact further with the brand. When the content is relevant, it can establish strong relationships throughout the pipeline.


3. Social media marketing :

Social media marketing means driving traffic and brand awareness by engaging people in discussion online. The most popular platforms for social media marketing are Facebook, Twitter, and Instagram, with LinkedIn and YouTube not far behind.Because social media marketing involves active audience participation, it has become a popular way of getting attention. It's the most popular content medium for B2C marketers at 96%, and it's gaining ground in the B2B sphere as well. According to the Content Marketing In Social media marketing offers built-in engagement metrics, which are extremely useful in helping you to understand how well you're reaching your audience. You get to decide which types of interactions mean the most to you, whether that means the number of shares, comments, or total clicks to your website.Direct purchase may not even be a goal of your social media marketing strategy. Many brands use social media marketing to start dialogues with audiences rather than encourage them to spend money right away. This is especially common in brands that target older audiences or offer products and services not appropriate for impulse buys. It all depends on your company's goals.To learn more about how Mailchimp can help with your social media strategy, check out the comparison of our free social media management tools versus others.


4. Pay-per-click marketing :

Pay-per-click, or PPC, is posting an ad on a platform and paying every time someone clicks on it.How and when people see your ad is a bit more complicated. When a spot is available on a search engine results page, also known as a SERP, the engine fills the spot with what is essentially an instant auction. An algorithm prioritizes each available ad based on a number of factors, including :

  • Ad quality
  • Keyword relevance
  • Landing page quality
  • Bid amount
  • Each PPC campaign has 1 or more target actions that viewers are meant to complete after clicking an ad. These actions are known as conversions, and they can be transactional or non-transactional. Making a purchase is a conversion, but so is a newsletter signup or a call made to your home office.Whatever you choose as your target conversions, you can track them via your chosen platform to see how your campaign is doing.


5. Affiliate marketing :

Affiliate marketing lets someone make money by promoting another person's business. You could be either the promoter or the business who works with the promoter, but the process is the same in either case.It works using a revenue sharing model. If you're the affiliate, you get a commission every time someone purchases the item that you promote. If you're the merchant, you pay the affiliate for every sale they help you make.Some affiliate marketers choose to review the products of just 1 company, perhaps on a blog or other third-party site. Others have relationships with multiple merchants.Whether you want to be an affiliate or find one, the first step is to make a connection with the other party. You can use a platform designed to connect affiliates with retailers, or you can start or join a single-retailer program.If you're a retailer and you choose to work directly with affiliates, there are many things you can do to make your program appealing to potential promoters. You'll need to provide those affiliates with the tools that they need to succeed. That includes incentives for great results as well as marketing support and pre-made materials.


6. Native advertising :

Native advertising is marketing in disguise. Its goal is to blend in with its surrounding content so that it’s less blatantly obvious as advertising.Native advertising was created in reaction to the cynicism of today's consumers toward ads. Knowing that the creator of an ad pays to run it, many consumers will conclude that the ad is biased and consequently ignore it.A native ad gets around this bias by offering information or entertainment before it gets to anything promotional, downplaying the "ad" aspect.It’s important to always label your native ads clearly. Use words like “promoted” or “sponsored.” If those indicators are concealed, readers might end up spending significant time engaging with the content before they realize that it's advertising.When your consumers know exactly what they're getting, they'll feel better about your content and your brand. Native ads are meant to be less obtrusive than traditional ads, but they’re not meant to be deceptive.


Marketing automation :

    Marketing automation uses software to power digital marketing campaigns, improving the efficiency and relevance of advertising.According to statistics :

  • 90% of US consumers find personalization either “very” or “somewhat” appealing
  • 81% of consumers would like the brands they engage with to understand them better
  • 77% of companies believe in the value of real-time personalization, yet 60% struggle with it
  • Collect and analyze consumer information
  • Design targeted marketing campaigns
  • Send and post marketing messages at the right times to the right audiences
  • Many marketing automation tools use prospect engagement (or lack thereof) with a particular message to determine when and how to reach out next. This level of real-time customization means that you can effectively create an individualized marketing strategy for each customer without any additional time investment.

Email marketing :

The concept of email marketing is simple—you send a promotional message and hope that your prospect clicks on it. However, the execution is much more complex. First of all, you have to make sure that your emails are wanted. This means having an opt-in list that does the following :

  • Individualizes the content, both in the body and in the subject line
  • States clearly what kind of emails the subscriber will get
  • Offers a clear unsubscribe option
  • Integrates both transactional and promotional emails
  • You want your prospects to see your campaign as a valued service, not just as a promotional tool.
  • Email marketing is a proven, effective technique all on its own: 89% of surveyed professionals named it as their most effective lead generator.It can be even better if you incorporate other techniques such as marketing automation, which lets you segment and schedule your emails so that they meet your customer's needs more effectively.


The benefits of digital marketing :

    Digital marketing has become prominent largely because it reaches such a wide audience of people, but it offers a number of other advantages as well. These are a few of the benefits.

  • A broad geographic reach :

    When you post an ad online, people can see it no matter where they are (provided you haven’t limited your ad geographically). This makes it easy to grow your business's market reach.

  • Cost efficiency :

    Digital marketing not only reaches a broader audience than traditional marketing but also carries a lower cost. Overhead costs for newspaper ads, television spots, and other traditional marketing opportunities can be high. They also give you less control over whether your target audiences will see those messages in the first place.With digital marketing, you can create just 1 content piece that draws visitors to your blog as long as it's active. You can create an email marketing campaign that delivers messages to targeted customer lists on a schedule, and it's easy to change that schedule or the content if you need to do so.When you add it all up, digital marketing gives you much more flexibility and customer contact for your ad spend.

  • Quantifiable results :

    To know whether your marketing strategy works, you have to find out how many customers it attracts and how much revenue it ultimately drives. But how do you do that with a non-digital marketing strategy?There's always the traditional option of asking each customer, “How did you find us?"Unfortunately, that doesn't work in all industries. Many companies don't get to have one-on-one conversations with their customers, and surveys don't always get complete results.With digital marketing, results monitoring is simple. Digital marketing software and platforms automatically track the number of desired conversions that you get, whether that means email open rates, visits to your home page, or direct purchases.

  • Easier personalization :

    Digital marketing allows you to gather customer data in a way that offline marketing can't. Data collected digitally tends to be much more precise and specific.Imagine you offer financial services and want to send out special offers to people who have looked at your products. You know you'll get better results if you target the offer to the person's interest, so you decide to prepare 2 campaigns. One is for young families who have looked at your life insurance products, and the other is for millennial entrepreneurs who have considered your retirement plans.How do you gather all of that data without automated tracking? How many phone records would you have to go through? How many customer profiles? And how do you know who has or hasn't read the brochure you sent out?With digital marketing, all of this information is already at your fingertips.

  • More connection with customers :

    Digital marketing lets you communicate with your customers in real-time. More importantly, it lets them communicate with you.Think about your social media strategy. It's great when your target audience sees your latest post, but it's even better when they comment on it or share it. It means more buzz surrounding your product or service, as well as increased visibility every time someone joins the conversation.Interactivity benefits your customers as well. Their level of engagement increases as they become active participants in your brand's story. That sense of ownership can create a strong sense of brand loyalty.

  • Easy and convenient conversions :

    Digital marketing lets your customers take action immediately after viewing your ad or content. With traditional advertisements, the most immediate result you can hope for is a phone call shortly after someone views your ad. But how often does someone have the time to reach out to a company while they're doing the dishes, driving down the highway, or updating records at work?With digital marketing, they can click a link or save a blog post and move along the sales funnel right away. They might not make a purchase immediately, but they’ll stay connected with you and give you a chance to interact with them further.


Advantages of digital marketing :

    The main advantage of digital marketing is that a targeted audience can be reached in a cost-effective and measurable way. Other digital marketing advantages include increasing brand loyalty and driving online sales.The benefits of digital marketing include :

  • Global reach - a website allows you to find new markets and trade globally for only a small investment.
  • Lower cost - a properly planned and well targeted digital marketing campaign can reach the right customers at a much lower cost than traditional marketing methods.
  • Trackable, measurable results - measuring your online marketing with web analytics and other online metric tools makes it easier to establish how effective your campaign has been. You can obtain detailed information about how customers use your website or respond to your advertising.
  • Personalisation - if your customer database is linked to your website, then whenever someone visits the site, you can greet them with targeted offers. The more they buy from you, the more you can refine your customer profile and market effectively to them.
  • Openness - by getting involved with social media and managing it carefully, you can build customer loyalty and create a reputation for being easy to engage with.
  • Social currency - digital marketing lets you create engaging campaigns using content marketing tactics. This content (images, videos, articles) can gain social currency - being passed from user to user and becoming viral.
  • Improved conversion rates - if you have a website, then your customers are only ever a few clicks away from making a purchase. Unlike other media which require people to get up and make a phone call, or go to a shop, digital marketing can be seamless and immediate.

Job Responsibilities in digital marketing :

  • SEO and PPC strategies develop and deploy
  • Create and manage the construction of links, the promotion of content and social media presentations
  • Innovation and presentation of new marketing techniques and platforms
  • Develop enthusiastic online content including clickbait, forums, vidéos, graphics and blogs;
  • Growth and ROI of marketing campaign predictions
  • Manage marketing strategies for emails and social media
  • Contact, interview, and employ third party graphic artists, web designers, and videographers to produce unique and compelling content
  • Use Google Analytics, AdWords and other sites
  • Drive to com trafficTraffic to the pages of the firm
  • Develop and manage projects and team members, including task delegation, team member review, timelines and budgeting carefully, ideas development and revision and project implementation
  • Keep up to speed on new social media websites, online technologies and trends in digital marketing; incorporate these new technologies in campaigns and update current information campaigns

What is the Digital Marketing Course Eligibility?

Eligibility is graduate in all fields for most Digital Marketing courses. But the government of AICTE, AIU, UGC etc must acknowledge the institute.Only professionals or interns are provided some specialist training.You also need specific abilities in addition to your academic qualifications to become a great digital marketer. The following are:

1. Creativeness :

To succeed in the digital marketing area, you have to be creative at least to some extent. You must operate consistently with various companies and captivate their target population with fresh messages

2. Learning :

Digital marketing campaigns are adjusted and implemented by using different kinds of tools for analytics, keyword analysis, etc. So, you must be willing to learn these tools and improve your performance. As it is important to be a learner.

3. Communication skills :

Marketing is all about communication. So, you must have the ability to express your ideas and opinions clearlyIf you are aspiring to work in the Digital Marketing field and truly looking for a top digital Marketing Institute in Mumbai, that you can take without spending an arm and a leg for it, then you can consider TSCFM. It offers a Professional Digital Marketing Course that is easily accessible, affordable, and even has financing.


Syllabus Digital Marketing :

Key subjects :

    The following are a summary of digital marketing topics taught in the digital marketing curriculum:

  • Introduction and creation of a Web site for digital marketing
  • Marketing of Search Engine Optimization (SEO)
  • Content strategy for social media marketing
  • Email Marketing Web Analytics
  • E-Trade Management Essential Design

Core Subjects in Digital Marketing Courses :

    Though the actual course offerings for Digital Marketing courses will vary depending on the programme level as well as the institution, certain core subjects are covered in such programmes at all levels. Here is a list of major topics covered in the Digital Marketing course syllabus :

  • SEO Optimization
  • Email Marketing
  • Market Research & Niche Potential
  • Introduction to Web Analytics
  • Social Media Marketing
  • Digital Marketing Project Management
  • Affiliate Marketing
  • Paid Ads Optimization Strategies
  • Introduction to Digital Marketing
  • Introduction to CRM
  • Competitor and Website Analysis
  • Content Creation, Management & Promotion
  • Mobile Marketing
  • Digital Marketing Budgeting, Planning & Forecast
  • Product Marketing (Facebook, Instagram, Google Ads)
  • Website Data Analytics
  • Neuro-Marketing Fundamentals

What is a Digital Marketing Course?

Digital marketing is the best & trending way of marketing nowadays. It is all about reaching customers via various digital channels like search engines, social media, email, and many more. Digital Marketing course content will make sure you master the art of online marketing by reaching your target audiences in a more powerful and accurate way through several digital channels, to impress and engage with them to convert them to customers. It helps you to develop and manage marketing techniques for your company website. You will be certified by DMCA certification after completing the digital marketing course. The DMCA full form is Digital Marketing Certified Associate.


Digital marketing's future scope :

    Digital Marketing is the only and most assured approach to advertise, which is the popular favourite area for marketing communication and associated interactions, in today's online world.Marketing's future goes far beyond traditional marketing and is now centred mostly on the digital sphere. Digital marketing offers some of the strongest marketing strategies in which traditional marketing modes fail.The big panjandrum over industrialists in digital marketing is empowering them and optimising their startups as fast as efficiently as possible. Digital brand futureIn 2018, the future of digital marketing will be broader. It is undeniable, of course, that digital marketing has an enormous scope.

  • The considerations for digital commercialization are like -
  • Results of search engine - ranks of page
  • Platforms for Search Engine - Publicity
  • SMO & SEO campaign conversion
  • Internet marketing optimization and related ROI
  • Digital World Marketing & Banner advertising on other websites

Future Trends in Digital Marketing in India :

The most powerful and result-oriented way of marketing in 2018 is Digital Marketing, and some of the observations on current and future of 5 key channels which plays role in deciding future of digital marketing in India are–

Mobile Marketing :

Mobile marketing is going to play one of the most significant roles in 2018, where marketers plan in a result-oriented fashion to understand customers, to devise result-oriented marketing plans and campaigns, changing needs and characteristics.

Video Marketing :

Video content is absorbing up the content marketing and power to tempt more customers in quickest possible is the advantage for online marketers. As mobile marketing is booming, videos are now offered on mobile phones that fuel up the whole process. Video marketing is the most powerful way that companies use for – Introducing themselves, Spreading their messages, Promoting their products/services, Increasing their reach and optimizing search ranking, Boosting customer engagement and enhancing returns on investments

Email Marketing :

The most important part of your business branding is Email marketing and you need to pick those trends that befit with your business objective and customer profile. In email marketing strategy, using professional email templates should be the base of your email marketing campaign, as your emails should reflect your quality and Integration of social media content. Aesthetically appealing animated emails are the trend that will see a great rise in mobile-friendly email marketing.

Social Media Marketing :

Social Media Marketing has a massive power to channelize marketing campaigns in effective and innovative ways as social media keeps evolving. The medium to respond to new tech innovations adeptly is Social media, it also exceeds customer’s expectations at the same time. Some of the key social media trends in 2018 are – Live video streaming, the Enormous evolution of Snapchat, Instagram stories, social slideshow ads, social chats, etc. would be the top components of social media marketing in 2018

Search & SEO Marketing :

It is important for you to know the latest changes of SEO marketing and employing effective search engine strategies as Search engines evolve constantly. As they evolve, their changes prompt a shift in marketers’ ways of targeting audience. As per statistics, 14 billion web searches are conducted each month through different search engines across the globe due to enhanced frequencies of searches in mobile marketing and social media.Some of the SEO trends that will turn out to be major hits in 2018 are- Google’s Keyword Planner, Moz’s Keyword Planner, Link building will stay as a powerful SEO technique, Quality content marketing with the perfect blending of video content, Personalizing SEO campaigns as per target audiences.

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Key Features

ACTE Jaipur offers Digital Marketing Training in more than 27+ branches with expert trainers. Here are the key features,
  • 40 Hours Course Duration
  • 100% Job Oriented Training
  • Industry Expert Faculties
  • Free Demo Class Available
  • Completed 500+ Batches
  • Certification Guidance

Authorized Partners

ACTE TRAINING INSTITUTE PVT LTD is the unique Authorised Oracle Partner, Authorised Microsoft Partner, Authorised Pearson Vue Exam Center, Authorised PSI Exam Center, Authorised Partner Of AWS and National Institute of Education (nie) Singapore.
 

Curriculum

Syllabus of Digital Marketing Course in Jaipur
Module 1: Inbound Marketing
  • What is Inbound Marketing?
  • Inbound Marketing strategy?
  • Inbound Marketing Vs Outbound Marketing
  • Digital Marketing Role in Inbound Marketing
Module 2: Fundamentals of Digital Marketing
  • Introduction to online digital marketing
  • Importance of digital marketing
  • How internet marketing works?
  • Traditional Vs. Digital Marketing
  • Significance of online marketing in real world
  • Increasing visibility
  • Visitors’ engagement
  • Bringing targeted traffic
  • Lead generation
  • Converting leads
  • Performance evaluation
Module 3: Website Planning and Maintenance
  • Understanding internet and websites
  • Domain names and extensions
  • Web server and its types
  • What is web hosting?
  • Types of websites – dynamic & static
  • Planning and conceptualization of a website
  • Understanding the web pages, its structure and navigation
  • Making a blueprint of the website
Module 4: Create a Website Using WordPress
  • Word Press Website?
  • Install Word Press Theme?
  • Create Page
  • Create Post
  • SEO Plug-in
  • Tag Manager Plug-in
Module 5: Business Trends Research
  • What is Google Trends
  • How Use Google Trends
  • Trends and Analysis
Module 6: Keyword Planning and Mapping
  • Market research
  • Keyword research and analysis
  • SWOT analysis of a website
  • Types of keywords
  • Tools used for keyword research
  • Localized keyword research
  • Competitor website analysis
  • Choosing right keywords to the project
Module 7: Search Engine Optimization
  • Introduction to Search Engine Optimization
  • How Search Engine works?
  • SEO fundamentals & concepts
  • Understanding the SERP
Module 8: On-Page Optimization
  • Meta data optimization
  • URL optimization
  • Internal linking
  • 301 Redirection
  • 404 error pages
  • Canonical implementation
  • H1, H2, H3 tags optimization
  • Image optimization
  • Optimize SEO content
  • Check for copyscape content
  • Landing Page optimization
  • No-Follow and Do-Follow
  • Indexing and Caching
  • Creating XML Sitemap
  • Creating Robot.txt
  • HTML validation using W3C
  • Google webmaster tool & website verification
  • And much more on-page techniques
Module 9: Off-Page Optimization
  • Link building tips & techniques
  • Difference between white hat and black hat SEO
  • Page rank, Alexa rank, domain authority, backlinks
  • Do’s & don’ts in link building
  • Link acquisition techniques
  • Directory submission
  • Social bookmarking submission
  • Search engine submission
  • Web 2.0 submission
  • Article submission
  • Press release submission
  • Forum submission
  • PPT submission
  • PDF submission
  • Classified submission
  • Business listing
  • Blog commenting
Module 10: SEO Updates and Analysis
  • Google Panda, Penguin, Humming bird algorithm
  • How to recover your website from Google penalties
  • Webmaster and analytics tools
  • Competitor website analysis and backlinks building
  • SEO tools for website analysis and optimization
  • Backlinks tracking, monitoring and reporting
Module 11: Social Media Marketing (SMM)
  • Introduction to social media marketing
  • Understanding the past and present
  • How social media can influence marketing strategies?
  • What is viral marketing and its significance in current world?
Module 12: Social Media Optimization (SMO)
  • Introduction to Social media networks
  • Types of social media websites
  • Social Media Optimization concepts
  • Facebook Page, Google+, LinkedIn, YouTube, Pinterest,
  • Instagram Optimization
  • Hashtags and Mentions
  • Image optimization and networking
  • Mico Blogs for Businesses
Module 13: Online Reputation Management
  • Brand Building
  • Promoting Brand Awareness
  • Brand Building Tools & Apps
  • Positive Negative Brand Building
  • Rebuilding Brand Image
Module 14: Content Marketing
  • Intro to Content marketing and management
  • Writing compelling content
  • Keyword research
  • Unique ways to write eye-catchy content
  • Template creation for content
  • Optimizing content for search engine
  • Content distribution to increase traffic & sales
Module 15: AdSense and Blog Marketing
  • What is blogging?
  • What is AdSense program?
  • How to earn money through blogging?
  • Tricks to get AdSense approved by Google
  • Google AdSense account setup and integrating with analytics
  • Placing ad codes on blog or website
  • Alternative Ads websites that can earn you money
Module 16: Google AdWords
  • Google AdWords fundamentals
  • Landing page optimization
  • Set-up PPC Campaign
  • Google AdWords account structure
  • PPC campaign navigation
  • How to set up PPC campaign
  • Single Account Vs My Client Center (MCC) Account
  • What is Click-through-Rates (CTRs), Impression, Conversion?
  • Quality score and its importance
  • What is tracking code?
  • What is keyword research?
  • Analyze competitors’ keywords
  • Creating campaign, Ad group, Ads, Keywords Geo targeting for Ads Bidding Billing
  • Google AdWords Editor
  • Reporting
Module 17: Web Analytics
  • Introduction to Web Analytics
  • Google and Bing Analytics
  • Integrating website with analytics
  • Setting up goals & tracking traffic and conversions
  • Cookies tracking, eCommerce tracking
  • Exit rate Vs. bounce rate
  • Setting up funnels in goals
  • Integrating AdWords and analytics
  • account and its benefits
  • Measuring performance of marketing campaigns
  • What is link tagging and how to set up?
  • Filters and segments
  • Customized reports
  • Monitoring traffic sources and behaviour
  • Conversions tracking and reporting
Module 18: Mobile Marketing
  • Importance of mobile marketing in current scenario
  • Fundaments of mobile marketing
  • Forms of mobile marketing
  • Geo-targeting campaigns for mobile users
  • Measuring and managing campaign
  • App & Web - Mobile advertising
  • Content marketing
  • Mobile targeting and segmentation
  • SMS marketing
  • Case Studies on App advertising
Module 19: Email Marketing
  • What is Email Marketing?
  • Importance of Email Marketing
  • Popular Email Marketing Software’s
  • Email Marketing Goals
  • Introduction to Mail Chimp
  • Mail Chimp pricing structure
  • Account setup and settings
  • Email marketing strategy
  • Creating a Subscriber List
  • Integration of Forms in Site
  • Import subscribers in list
  • Types of Email marketing campaigns
  • Creating an Email Campaign
  • What is Newsletter
  • Design a Newsletter
  • Reports
  • Marketing Automation
Module 20: Video Marketing
  • Importance of video marketing
  • Understanding video campaigns
  • YouTube marketing (Video Ads)
  • Types of YouTube Ads
  • In-display and In-stream ads
  • Using YouTube for businesses
  • Developing YouTube marketing strategies
  • Video Ad groups
  • Targeting options
  • Understanding bid strategies
  • Bringing visitors to your website via YouTube videos
Module 21: Affiliate Marketing
  • Fundamentals of Affiliate marketing
  • How people are earning millions of dollars via affiliate marketing?
  • Changes in marketing industry over the years
  • Ways to do affiliate marketing
  • Live examples of how affiliate marketers earn money online
  • How to get approved from affiliate agencies?
  • Getting approval from commission junction
Module 22: Local Business Listing
  • Google places optimization
  • NAP (Name Address Place)
  • Citations
  • Using H card
  • Local SEO
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Hands-on Real Time Digital Marketing Projects

Project 1
Analysis using DoubleClick in Google

Doubleclick Digital Marketing or DDM is an advertising platform that allows businesses to run holistic campaigns over multiple channels.

Project 2
Email Marketing Project

One of the main objectives of an email marketing campaign is to inform your readers, Showing up in your customers' inboxes regularly presents a great opportunity.

Project 3
Analytics Tools Project

The process of data analysis uses analytical and logical reasoning to gain information from the data and the main purpose of data analysis is to find meaning in data.

Project 4
Social Media Marketing Project

The main purpose of this project is accurately target audiences, strengthen engagement strategies for increased brand loyalty and increase customer satisfaction.

Our Engaging Placement Partners

ACTE Jaipur is certify around the world. It expands the worth of your resume and you can accomplish driving position posts with the assistance of this affirmation in driving MNC's of the world. The certificate is just given after fruitful finishing of our preparation and pragmatic based undertakings.
  • ACTE has regular length is 6 months and covers various modules intended to the work capacities required by a learners. The course plans learners project from the earliest starting point.
  • We have strong relationship in the business, we regularly set up to a great extent grounds position for IT confident to help them with handling their first position or move up their calling ladder.
  • We gives work arranged planning to all students and they land position when they complete their readiness. We design informative classes in such a way with the objective that learners can achieve their target with no issue.
  • We has submitted gathering of plan which places understudy in top MNC's. We gives constant experience to learners and set them up for the current work environment market. Each and every getting ready module of ACTE is arranged by current industry demand with the objective that less greasy can be expertly and truth be told strong.
  • Learner moreover perform well in each gathering as shown by industry demands. It has an unbelievable record of circumstance as a result of committed work from placement Team and extraordinary execution of applicants. We give particular planning to understudies just as make them prepared, dynamic and liable for the master world.
  • We regularly organizes character improvement classes to prepare understudy for the gathering. ACTE gives the unprecedented stage to learners which shows the particular data on understudy similarly as set them up for capable world. So this is the best time join association to make learner calling and achieve learner goal.

Get Certified By Google Adwords and Analytics & Industry Recognized ACTE Certificate

Acte Certification is Accredited by all major Global Companies around the world. We provide after completion of the theoretical and practical sessions to fresher's as well as corporate trainees. Our certification at Acte is accredited worldwide. It increases the value of your resume and you can attain leading job posts with the help of this certification in leading MNC's of the world. The certification is only provided after successful completion of our training and practical based projects.

Complete Your Course

a downloadable Certificate in PDF format, immediately available to you when you complete your Course

Get Certified

a physical version of your officially branded and security-marked Certificate.

Get Certified

About Qualified Digital Marketing Trainer

  • Our Digital Marketing Training in Jaipur. Our mentor has worked in various parts at the front line of Programming improvement. mentor shows capable coding in different lingos.
  • Our ACTE is an Industry mentor, Useful Maker, and Programming, with a solid programming improvement experience of over 35 years. Coach is an early adopter of open-source programming. gone probably as an expert in the endeavor. furthermore dispatched India's first successful and gainful city entrance.
  • Instructor with industry and guidance establishment inside and out picked by Development Office.
  • Trainer gives Content arranged with work part with satisfactory dynamic assignment to make learner project arranged.
  • Our mentor are picked after a genuine assurance measure. They are experts in their specific fields and have momentous styles that structure fondness and work with learning.
  • ACTE for giving the best quality tutor , which gave me the environment to think just as helped me with living rational receptiveness. Also their game plan of in the wake of getting ready organizations is particularly worthy.

Digital Marketing Course Reviews

Our ACTE Jaipur Reviews are listed here. Reviews of our students who completed their training with us and left their reviews in public portals and our primary website of ACTE & Video Reviews.

Sopna

Student

Such a Great Journey with ACTE Team .The Best Digital Marketing Training Institute in Anna Nagar.They are very Friendly .Madhav sir classes are very explicit. Everyone will help You by Clearing all doubts Specially Mahendra sir and Madhav sir and They will Support You until you get Job special Thanks

RAGAVENDHRAN

A good institute for learning Digital Marketing. I have learnt Digital Marketing in Jaipur. Faculty here explains all the programs with real time examples.If you want to learn any Technoloies. I will suggest ACTE

Ruban

Software Engineer

ACTE is indeed a trust worthy place for learning as well as to get hands-on Digital Marketing. With the real time projects, students can get start their career in the world of Digital opportunities. Entrepreneurs can build their businesses by adapting and applying techniques in Digital Marketing.Personally, I am really satisfied with the course... Thanks to Aravindh Sir for explaining with the real time concepts.

Akshaya

"Great place to learn Digital Marketing course practically for everyone." Innovative training programs are really good. Management and Faculty are very supportive. Thank you for building confidence on Digital Marketing.

Kiran

Student

Amazing experience in ACTE which helped to learn complete knowledge on digital marketing and online marketing, Trainer helped me a lot by providing corporate training for the internship . Mani sir always helpful in guidance and choosing options.thanks a lot for ACTE and staff in Anna Nagar.

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Digital Marketing Course FAQs

Looking for better Discount Price?

Call now: +91 93833 99991 and know the exciting offers available for you!
  • ACTE is the Legend in offering placement to the students. Please visit our Placed Students List on our website
  • We have strong relationship with over 700+ Top MNCs like SAP, Oracle, Amazon, HCL, Wipro, Dell, Accenture, Google, CTS, TCS, IBM etc.
  • More than 3500+ students placed in last year in India & Globally
  • ACTE conducts development sessions including mock interviews, presentation skills to prepare students to face a challenging interview situation with ease.
  • 85% percent placement record
  • Our Placement Cell support you till you get placed in better MNC
  • Please Visit Your Student Portal | Here FREE lifetime Online Student Portal help you to access the Job Openings, Study Materials, Videos, Recorded Section & Top MNC interview Questions
ACTE
    • Gives
Certificate
    • For Completing A Course
  • Certification is Accredited by all major Global Companies
  • ACTE is the unique Authorized Oracle Partner, Authorized Microsoft Partner, Authorized Pearson Vue Exam Center, Authorized PSI Exam Center, Authorized Partner Of AWS and National Institute of Education (NIE) Singapore
  • The entire Digital Marketing training has been built around Real Time Implementation
  • You Get Hands-on Experience with Industry Projects, Hackathons & lab sessions which will help you to Build your Project Portfolio
  • GitHub repository and Showcase to Recruiters in Interviews & Get Placed
All the instructors at ACTE are practitioners from the Industry with minimum 9-12 yrs of relevant IT experience. They are subject matter experts and are trained by ACTE for providing an awesome learning experience.
No worries. ACTE assure that no one misses single lectures topics. We will reschedule the classes as per your convenience within the stipulated course duration with all such possibilities. If required you can even attend that topic with any other batches.
We offer this course in “Class Room, One to One Training, Fast Track, Customized Training & Online Training” mode. Through this way you won’t mess anything in your real-life schedule.

Why Should I Learn Digital Marketing Course At ACTE?

  • Digital Marketing Course in ACTE is designed & conducted by Digital Marketing experts with 10+ years of experience in the Digital Marketing domain
  • Only institution in India with the right blend of theory & practical sessions
  • In-depth Course coverage for 60+ Hours
  • More than 50,000+ students trust ACTE
  • Affordable fees keeping students and IT working professionals in mind
  • Course timings designed to suit working professionals and students
  • Interview tips and training
  • Resume building support
  • Real-time projects and case studies
Yes We Provide lifetime Access for Student’s Portal Study Materials, Videos & Top MNC Interview Question.
You will receive ACTE globally recognized course completion certification Along with National Institute of Education (NIE), Singapore.
We have been in the training field for close to a decade now. We set up our operations in the year 2009 by a group of IT veterans to offer world class IT training & we have trained over 50,000+ aspirants to well-employed IT professionals in various IT companies.
We at ACTE believe in giving individual attention to students so that they will be in a position to clarify all the doubts that arise in complex and difficult topics. Therefore, we restrict the size of each Digital Marketing batch to 5 or 6 members
Our courseware is designed to give a hands-on approach to the students in Digital Marketing. The course is made up of theoretical classes that teach the basics of each module followed by high-intensity practical sessions reflecting the current challenges and needs of the industry that will demand the students’ time and commitment.
You can contact our support number at +91 93800 99996 / Directly can do by ACTE.in's E-commerce payment system Login or directly walk-in to one of the ACTE branches in India
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Request for Class Room & Online Training Quotation

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