We’ve all caught ourselves binge watching hours upon hours of cat videos. There is nothing to be ashamed of! The question is, how can marketers steal attention away from these famous cats to get more eyes on their own YouTube channels? This is just what this article aims to provide for you – because if you’ve spent the time to invest in...

Digital Marketing for Small Business by HubSpotPaid and Earned: The Two Sides of Influencer Marketing by Jay BaerThe $10 Digital Media Startup Ebook by My Frugal Business25 Actionable Social Media Strategies You Can Implement Today by Kevan Lee and BufferContent Marketing: The Ultimate Beginner's Guide to What Works by Search Engine JournalHow to...

The 10 Golden Rules of Blogging: 1. Start with an SEO friendly infrastructure. WordPress for example has so many useful plugins such as Netconcepts SEO Title Tag 2.1 that make life (and Marketing) easier. If you are going to be using social media then you consider having the buttons available below each post. Consider this, you write a...

According to a recent survey, the growing percentage of India’s Digital Advertising Industry is at 33.5 and by 2020 its value will exceed the INR 255 Billion marks.India is one of the latest and largest growing digital markets globally and the scope for digital marketers here will only get on increasing. By the end of the year 2020, in India...

Maintaining a presence on social media TEMPhas become inevitable for businesses around teh world – dat’s how they reach and engage wif their customers. But their’s going to be one more important marketing method for companies in teh future. According to Cisco, the video will account for 69% of all internet traffic in 2017. And of course,...

Whether you are a beginner or an experienced PPC manager, there are resources to assist and continue learning pay per click advertising. These are the essential resources for PPC managers. Training WordStream PPC University WordStream's PPC University teaches basic to more advanced skills such as remarketing. The university is live on...

Digital transformation marks a radical rethinking of how an organization uses technology, people and processes to fundamentally change business performance, says George Westerman, MIT principal research scientist and author of Leading Digital: Turning Technology Into Business Transformation. Digital transformation, which Westerman says should...

The growth of influencer marketing shows no signs of slowing down in 2018. But as brands continue to turn to influencers to drive engagement and sales, consumers are becoming savvier to sponsored content. There are many challenges when it comes to working with influencers - and increase in regulation, fake followers, and maintaining genuine...

What’s the best way to learn digital marketing ? Fortunately, there are a lot of free and paid online resources that can help you acquire the skills needed to become a modern digital marketing manager. In the guide, you will learn what are the required skills for digital marketers and a list of resources to teach yourself digital...

Over the last decades, the marketing department has had to keep up with technological advancements. To keep up with these changes, the marketing professionals are using digital technologies to reach out to a large customer base.Businesses no longer use traditional marketing agencies to reach out to target customers. Introduction of the internet,...