- Beginner & Advanced level Classes.
- Hands-On Learning in Digital Marketing.
- Best Practice for interview Preparation Techniques in Digital Marketing.
- Lifetime Access for Student’s Portal, Study Materials, Videos & Top MNC Interview Question.
- Affordable Fees with Best curriculum Designed by Industrial Digital Marketing Expert.
- Delivered by 9+ years of Digital Marketing Certified Expert | 12402+ Students Trained & 350+ Recruiting Clients.
- Next Digital Marketing Batch to Begin this week – Enroll Your Name Now!
(Class 1Hr - 1:30Hrs) / Per Session
(Class 1Hr - 1:30Hrs) / Per Session
(Class 3hr - 3:30Hrs) / Per Session
(Class 4:30Hr - 5:00Hrs) / Per Session
Can't find a batch? Pick your own schedule
Learn From Experts, Practice On Projects & Get Placed in IT Company
- We train students for interviews and Offer Placements in corporate companies.
- Ideal for graduates with 0 – 3 years of experience & degrees in B. Tech, B.E and B.Sc. IT Or Any Computer Relevent
- You will not only gain knowledge of Digital Marketing and Advance tools, but also gain exposure to Industry best practices, Aptitude & SoftSkills
- Experienced Trainers and Lab Facility
- Digital Marketing Professional Certification Guidance Support with Exam Dumps
- For Corporate, we act as one stop recruiting partner. We provide right skilled candidates who are productive right from day one
- Resume & Interviews Preparation Support
- Concepts: Inbound Marketing, Website Planning and Maintenance, Website Using WordPress, Planning and Mapping, SEO Updates and Analysis, Content Marketing, Email Marketing, Affiliate Marketing.
- START YOUR CAREER WITH DIGITAL MARKETING COURSE THAT GETS YOU A JOB OF UPTO 5 LACS IN JUST 60 DAYS!
- Classroom Batch Training
- One To One Training
- Online Training
- Customized Training
- Enroll Now
This is How ACTE Students Prepare for Better Jobs
About Digital Marketing Training Course in Tambaram
ACTE imparts the global certification body for Digital Marketing education. Our syllabus defines the framework of knowledge, skill and competency required to meet the current and future demands of the Digital economy, and our practical, industry-driven qualifications are recognized as the international standard in Digital Marketing certification.Start learning with us ACTE Digital Marketing Classroom & Online Training Course.
Most Job Offered DM Tools Covered
Meet Edgar, HootSuite
Uber Suggest, Google Keyword Planner
Google Adwords, Mailchimp
Is Digital Marketing be an good career option?
well, its a bright future, The growth of digital marketing career has been tremendous over the last few years. digital marketing is a diverse career option that has a place for everyone willing to try something creative and out of the box. Digital marketing can done using different methods, including paid ads, search engine optimizations, social media marketing, and email marketing.
What is the scope of Digital Marketing in future?
Analytics and statistics suggest 40% growth rate for digital marketing, With striking features like cost-effectiveness, instant response, flexibility, convenience, effectiveness, Digital Marketing is making a strong impact in the world of Marketing and Advertising. The future scope of the Digital Marketing industry is that there will be more points of contact.
Is Digital Marketing in demand?
The report found over half of companies hiring this year want digital marketing expertise where been into hiring trends reveals a growing demand for digital marketing skills. The report, 2020 Marketing Hiring Trends, says 69% of companies planned to hire more marketers in 2020. The most in-demand expertise were digital advertising (45%), content creation and curation (42%) and content strategy (39%).
Will ACTE Help Me With Placements After My Digital Marketing Course Completion?
We are happy and proud to say that we have strong relationship with over 700+ small, mid-sized and MNCs. Many of these companies have openings in Digital Marketing. Moreover, we have a very active placement cell that provides 100% placement assistance to our students. The cell also contributes by training students in mock interviews and discussions even after the course completion.
Is Digital Marketing is a good field?
Digital marketing is a fast-paced, constantly changing career field. Digital marketing is a rapidly growing and evolving career path. As more channels of communication become available, the need for people qualified to keep pace with the demands grows as well. Because Digital Marketing demand is increasing day by day. In future, all the works of India will done through digitalized. Digital marketing demand is high.
What is the difference between Digital Marketing and Social Media Marketing?
Digital marketing goes beyond the Internet and tries to reach people in the off-line world using digital means while social media is limited to the boundaries of the Internet. A Digital marketing campaign may include one or more components (Internet Advertising, Mobile ads, TV, SMS etc.) You still can deploy various other digital channels like SEO, email marketing, content marketing, SEM, PPC, or video marketing. The aim of digital marketing is to create brand awareness.
Does Digital Marketing require coding?
No, Digital Marketing does not require you to possess coding skills. Learning fundamentals of CSS and HTML can help you a great deal since 90% of your tasks can be accomplished by essential HTML/CSS... While programming skill is a valuable addition, a digital marketing professional does not need to know coding/programming. To do SEO, knowledge of some basic coding definitely may help you, but it is not necessary.
Will I Be Given Sufficient Practical Training In Digital Marketing?
Our courseware is designed to give a hands-on approach to the students in Digital Marketing. The course is made up of theoretical classes that teach the basics of each module followed by high-intensity practical sessions reflecting the current challenges and needs of the industry that will demand the students’ time and commitment.
Is it worth learning Digital Marketing in 2020?
Yes, you should definitely. Digital Marketing has a wide range of scope, and with the growing market size, it is evident that many career opportunities are blooming around every nook and corner of the world. According to studies, by 2020, there will 600% growth in Digital marketing career opportunities. One of the most important benefits digital marketing provides you is that it is cost-effective. As well as, it is a cost-effective way to market your business.
Does Digital Marketing have a future?
The Future of Digital Marketing. From banners to big data, digital marketing has continuously adapted to meet the needs of customers and brands alike.... With an estimated $46 billion going towards programmatic advertising in 2019, it’s predicted that 86% of all digital display ads will be presented via automation by 2020. Digital marketing spend will reach $146 billion by 2023, growing at a 9% compound annual growth rate (CAGR), according to a Forrester report shared with Marketing Dive. According to "The US Digital Marketing Forecast, 2020 to 2023," about half of marketers expect their search budgets to stay the same in 2020.
Top reasons to consider a career in Digital Marketing?
Digital Marketing As a Career is booming career path for students.... Digital Marketing is a job where every day is different for you.
Why Digital Marketing Can Help You Grow Your Business
Digital Marketing Levels the Online Playing Field
- Gone are the days when business owners still welcome the notion that Digital Marketing is only for the likes of multinationals and large corporations that have the sufficient resources required to mount an online marketing campaign.
- Digital Marketing actually levels the playing field, providing small and medium enterprises the chance to compete against the big boys and attract their share of targeted traffic.With digital marketing, small companies now have the resources to perform sales and marketing processes that were previously available only to large corporations. Without a call center, small businesses can engage effectively with multiple customers, even to customers from any parts of the world even if they don’t have physical stores or branches in these locations.
Digital Marketing Is More Cost-Effective than Traditional Marketing
- Small businesses have very little resources and even capitalization. This is why Digital Marketing provides them with a better and much more cost-effective marketing channel that delivers results. Gartner’s Digital Marketing Spend Report highlighted that up to 40% of respondents claimed getting considerable savings by using digital marketing methods of promotion for their products and services.
- That is why according to the Gartner survey, 28% of business owners surveyed will shift marketing budget allocations from traditional media channels and invest them into digital online marketing tools and techniques.
Digital Marketing Delivers Conversion
- Businesses marketing products and services online measure success by the percentage rate of incoming traffic gets converted into leads, subscribers or sales, depending on the intended purposes of your website. Without conversion, all your traffic would mean nothing and all your marketing efforts will simply go to waste.
- That is why business owners are streamlining their digital marketing campaigns towards conversion optimization, making it a top priority above everything else.
Digital Marketing Helps Generate Better Revenues
- Higher conversion rates generated by effective digital marketing techniques will deliver loads of profitable benefits for you and your business in terms of better and higher revenues.
- Google confirms this in a study with IPSOS Hong Kong, claiming 2.8 times better revenue growth expectancy for companies using digital marketing strategies to those who do not.
Digital Marketing Facilitates Interaction with Targeted Audiences
- One of the reasons why digital marketing is taking over traditional marketing channels is the ability of Internet marketing tools to interact with targeted audiences in real time. Engagement in any form is what your customers expect to receive when interacting with your brand or business.
- How your business handles such engagements and interactions will spell the difference between business success and failure
- Interacting and providing your customers with proper engagement points can give you an insight of what your targeted audiences want. This vital information will steer you towards making the right set of next moves, provide your customers with an even better experience, develop good relationships with them – gaining their loyalty and trust that you will need when your business begins to grow.
Digital Marketing Caters to the Mobile Consumer
- Undoubtedly, mobile internet will be the next wave of information dissemination and communication channel, brought about by the rapid proliferation of smartphones, tablets and other internet-enabled devices. These mobile devices have become a central part of American life that 91% of adults in the United States always have their devices within reaching distance.
- Now would be the best time to have digital marketing campaigns intended towards mobile consumers, paving the way for them towards achieving better growth and faster expansion.
Digital Marketing Builds Brand Reputation
- The power of digital marketing lies in its ability for attracting targeted traffic. These types of audiences for your content are most likely already ready to know more about your brand, products or services and may be interested enough to purchase what you have to offer. Delivering on what you promised will help you develop a better relationship with your targeted audiences, help them transition into paying customers that will go back and interact with your site some more – on a regular and continuous basis.
- This will prove beneficial for your brand reputation, as satisfied customers will most likely tell other people about their experience with your brand, product or service. Your brand reputation will go viral as expected, further opening new doors of opportunities for reaching bigger markets and attain business growth.
Digital Marketing Provides better ROI for Your Marketing Investments
- With better revenues and better branding, Digital Marketing can provide a better Return of Investments (ROI) than traditional media and marketing channels. With traditional media, the cost is too exorbitant for small and medium enterprises to leverage on, and the results received are somewhat vague and difficult to measure.
- Digital Marketing on the other hand can easily be tracked and monitored, with results immediately realized and measured as soon as targeted audiences provide contact information, subscribe to a newsletter or training program, or make a purchase.
- The key to success in Digital marketing however, is to generate a steady flow of targeted traffic that converts into sales and leads. The more your business generates this kind of traffic, the faster you can realize your ROI.
Digital Marketing Earns People’s Trust
- Digital Marketing rides on the current online trend that focus more on social media signals resulting from direct and more personalized interaction between a brand or business and their targeted audiences.
- In the Nielsen Global Online Consumer Survey that involved 25 thousand consumers coming from at least 50 countries, 90 percent of respondents claimed they would trust information about a particular brand, product or service if the data comes from people they know.
- Digital Marketing leverages on social media signals, social proof and testimonials from actual consumers who have previously purchased, joined, or availed of a product or service marketed by a particular brand or business. The more reliable these social signals are, the higher the trust rate it can generate from targeted audiences – most of which can be potential customers.
Digital Marketing Entices People to Take Favorable Action
- While social signals and testimonials help earn trust from targeted audiences, Digital Marketing makes use of effective strategies that will entice people to take a favorable action your brand or business intends them to take. Conversion to leads or sales is still initiated and under full control by the website visitor.
- They are not compelled to do so but digital marketers can make use of clever and innovative ways to entice conversion using Calls-To-Action.
- Calls-To-Action specifies what your web visitors should do next – either to sign up, like, download something, call or buy – specific steps that will entice them to perform a favorable action. Innovative forms, buttons and texts are optimized according to copy, color scheme, graphics and even positioning on the page to generate the best results in terms of generating favorable action.
Digital Marketing Makes You Ready for the Internet of Things
- The “Internet of Things” is a global ecosystem of interconnected devices – tablets, smartphones, gadgets, appliances and more – that can interact with each other through the Internet.
- Digital Marketing will prepare your business towards this eventuality, an interconnected ecosystem that will permeate through every aspect of people’s lives.
- Survival for your business in the era of the “Internet of Things” means inclusion in this interconnected grid – giving you an access window to reach out to targeted audiences belonging to this online grid.
Digital Marketing Ensures Business Survival Online
- It is a normal occurrence for brick-and-mortar business establishments to encounter visitors entering their store, skimming through and inspecting products, then leave without buying anything.
- Many kinds of people like these come and go, but a targeted few will actually make a purchase and if satisfied, will come back for more on a later date.
- If you get less of the later and more of the few, sooner or later your brick-and-mortar business will cease to exist.
ACTE Tambaram offers Digital Marketing Training in more than 27+ branches with expert trainers. Here are the key features,
- 40 Hours Course Duration
- 100% Job Oriented Training
- Industry Expert Faculties
- Free Demo Class Available
- Completed 500+ Batches
- Certification Guidance
ACTE TRAINING INSTITUTE PVT LTD is the unique Authorised Oracle Partner, Authorised Microsoft Partner, Authorised Pearson Vue Exam Center, Authorised PSI Exam Center, Authorised Partner Of AWS and National Institute of Education (nie) Singapore.
Syllabus of Digital Marketing Course in TambaramModule 1: Inbound Marketing
- What is Inbound Marketing?
- Inbound Marketing strategy?
- Inbound Marketing Vs Outbound Marketing
- Digital Marketing Role in Inbound Marketing
- Introduction to online digital marketing
- Importance of digital marketing
- How internet marketing works?
- Traditional Vs. Digital Marketing
- Significance of online marketing in real world
- Increasing visibility
- Visitors’ engagement
- Bringing targeted traffic
- Lead generation
- Converting leads
- Performance evaluation
- Understanding internet and websites
- Domain names and extensions
- Web server and its types
- What is web hosting?
- Types of websites – dynamic & static
- Planning and conceptualization of a website
- Understanding the web pages, its structure and navigation
- Making a blueprint of the website
- Word Press Website?
- Install Word Press Theme?
- Create Page
- Create Post
- SEO Plug-in
- Tag Manager Plug-in
- What is Google Trends
- How Use Google Trends
- Trends and Analysis
- Market research
- Keyword research and analysis
- SWOT analysis of a website
- Types of keywords
- Tools used for keyword research
- Localized keyword research
- Competitor website analysis
- Choosing right keywords to the project
- Introduction to Search Engine Optimization
- How Search Engine works?
- SEO fundamentals & concepts
- Understanding the SERP
- Meta data optimization
- URL optimization
- Internal linking
- 301 Redirection
- 404 error pages
- Canonical implementation
- H1, H2, H3 tags optimization
- Image optimization
- Optimize SEO content
- Check for copyscape content
- Landing Page optimization
- No-Follow and Do-Follow
- Indexing and Caching
- Creating XML Sitemap
- Creating Robot.txt
- HTML validation using W3C
- Google webmaster tool & website verification
- And much more on-page techniques
- Link building tips & techniques
- Difference between white hat and black hat SEO
- Page rank, Alexa rank, domain authority, backlinks
- Do’s & don’ts in link building
- Link acquisition techniques
- Directory submission
- Social bookmarking submission
- Search engine submission
- Web 2.0 submission
- Article submission
- Press release submission
- Forum submission
- PPT submission
- PDF submission
- Classified submission
- Business listing
- Blog commenting
- Google Panda, Penguin, Humming bird algorithm
- How to recover your website from Google penalties
- Webmaster and analytics tools
- Competitor website analysis and backlinks building
- SEO tools for website analysis and optimization
- Backlinks tracking, monitoring and reporting
- Introduction to social media marketing
- Understanding the past and present
- How social media can influence marketing strategies?
- What is viral marketing and its significance in current world?
- Introduction to Social media networks
- Types of social media websites
- Social Media Optimization concepts
- Facebook Page, Google+, LinkedIn, YouTube, Pinterest,
- Instagram Optimization
- Hashtags and Mentions
- Image optimization and networking
- Mico Blogs for Businesses
- Brand Building
- Promoting Brand Awareness
- Brand Building Tools & Apps
- Positive Negative Brand Building
- Rebuilding Brand Image
- Intro to Content marketing and management
- Writing compelling content
- Keyword research
- Unique ways to write eye-catchy content
- Template creation for content
- Optimizing content for search engine
- Content distribution to increase traffic & sales
- What is blogging?
- What is AdSense program?
- How to earn money through blogging?
- Tricks to get AdSense approved by Google
- Google AdSense account setup and integrating with analytics
- Placing ad codes on blog or website
- Alternative Ads websites that can earn you money
- Google AdWords fundamentals
- Landing page optimization
- Set-up PPC Campaign
- Google AdWords account structure
- PPC campaign navigation
- How to set up PPC campaign
- Single Account Vs My Client Center (MCC) Account
- What is Click-through-Rates (CTRs), Impression, Conversion?
- Quality score and its importance
- What is tracking code?
- What is keyword research?
- Analyze competitors’ keywords
- Creating campaign, Ad group, Ads, Keywords Geo targeting for Ads Bidding Billing
- Google AdWords Editor
- Introduction to Web Analytics
- Google and Bing Analytics
- Integrating website with analytics
- Setting up goals & tracking traffic and conversions
- Cookies tracking, eCommerce tracking
- Exit rate Vs. bounce rate
- Setting up funnels in goals
- Integrating AdWords and analytics
- account and its benefits
- Measuring performance of marketing campaigns
- What is link tagging and how to set up?
- Filters and segments
- Customized reports
- Monitoring traffic sources and behaviour
- Conversions tracking and reporting
- Importance of mobile marketing in current scenario
- Fundaments of mobile marketing
- Forms of mobile marketing
- Geo-targeting campaigns for mobile users
- Measuring and managing campaign
- App & Web - Mobile advertising
- Content marketing
- Mobile targeting and segmentation
- SMS marketing
- Case Studies on App advertising
- What is Email Marketing?
- Importance of Email Marketing
- Popular Email Marketing Software’s
- Email Marketing Goals
- Introduction to Mail Chimp
- Mail Chimp pricing structure
- Account setup and settings
- Email marketing strategy
- Creating a Subscriber List
- Integration of Forms in Site
- Import subscribers in list
- Types of Email marketing campaigns
- Creating an Email Campaign
- What is Newsletter
- Design a Newsletter
- Marketing Automation
- Importance of video marketing
- Understanding video campaigns
- YouTube marketing (Video Ads)
- Types of YouTube Ads
- In-display and In-stream ads
- Using YouTube for businesses
- Developing YouTube marketing strategies
- Video Ad groups
- Targeting options
- Understanding bid strategies
- Bringing visitors to your website via YouTube videos
- Fundamentals of Affiliate marketing
- How people are earning millions of dollars via affiliate marketing?
- Changes in marketing industry over the years
- Ways to do affiliate marketing
- Live examples of how affiliate marketers earn money online
- How to get approved from affiliate agencies?
- Getting approval from commission junction
- Google places optimization
- NAP (Name Address Place)
- Using H card
- Local SEO
Hands-on Real Time Digital Marketing Projects
TOP Google & SEO Tools
Google Keyword Planner, SEMrush, Google Analytics, Ahrefs, Google Ads, google search console, DeepCrawl and etc..
SEO Campaign Increase Sales & Revenue
To learn Practically how to make website visibility on top of the search engines, for all Business Related Keywords to the website, increase sales and revenue.
Our Top Hiring Partner for Placements
ACTE Tambaram offers placement opportunities as add-on to every student / professional who completed our classroom or online training. Some of our students are working in these companies listed below.
- We are associated with top organizations like HCL, Wipro, Dell, Accenture, Google, CTS, TCS, IBM etc. It make us capable to place our students in top MNCs across the globe
- We have separate student’s portals for placement, here you will get all the interview schedules and we notify you through Emails.
- After completion of 70% Digital Marketing training course content, we will arrange the interview calls to students & prepare them to F2F interaction
- Digital Marketing Trainers assist students in developing their resume matching the current industry needs
- We have a dedicated Placement support team wing that assist students in securing placement according to their requirements
- We will schedule Mock Exams and Mock Interviews to find out the GAP in Candidate Knowledge
Get Certified By Google Adwords and Analytics & Industry Recognized ACTE Certificate
Acte Certification is Accredited by all major Global Companies around the world. We provide after completion of the theoretical and practical sessions to fresher's as well as corporate trainees.
Our certification at Acte is accredited worldwide. It increases the value of your resume and you can attain leading job posts with the help of this certification in leading MNC's of the world. The certification is only provided after successful completion of our training and practical based projects.
Complete Your Course
a downloadable Certificate in PDF format, immediately available to you when you complete your Course
a physical version of your officially branded and security-marked Certificate.
About Experienced Digital Marketing Trainer
- Our Digital Marketing Training in Tambaram. Trainers are certified professionals with 7+ years of experience in their respective domain as well as they are currently working with Top MNCs.
- As all Trainers are Digital Marketing domain working professionals so they are having many live projects, trainers will use these projects during training sessions.
- All our Trainers are working with companies such as Cognizant, Dell, Infosys, IBM, L&T InfoTech, TCS, HCL Technologies, etc.
- Trainers are also help candidates to get placed in their respective company by Employee Referral / Internal Hiring process.
- Our trainers are industry-experts and subject specialists who have mastered on running applications providing Best Digital Marketing training to the students.
- We have received various prestigious awards for Digital Marketing Training in Tambaram from recognized IT organizations.
Digital Marketing Course Reviews
Such a Great Journey with ACTE Team .The Best Digital Marketing Training Institute in Tambaram.They are very Friendly .Madhav sir classes are very explicit. Everyone will help You by Clearing all doubts Specially Mahendra sir and Madhav sir and They will Support You until you get Job special Thanks
ACTE is one of the best institute for Digital Marketing course which is located in Tambaram and the training which they provide is very good and they make it easy to learn.they will clear all your doubts as soon as possible.classes will be scheduled on time and trainers are very punctual.
ACTE is indeed a trust worthy place for learning as well as to get hands-on Digital Marketing. With the real time projects, students can get start their career in the world of Digital opportunities. Entrepreneurs can build their businesses by adapting and applying techniques in Digital Marketing.Personally, I am really satisfied with the course... Thanks to Aravindh Sir for explaining with the real time concepts.
"Great place to learn Digital Marketing course practically for everyone." Innovative training programs are really good. Management and Faculty are very supportive. Thank you for building confidence on Digital Marketing.
Amazing experience in ACTE which helped to learn complete knowledge on digital marketing and online marketing, Trainer helped me a lot by providing corporate training for the internship . Mani sir always helpful in guidance and choosing options.thanks a lot for ACTE and staff in Tambaram.
Digital Marketing Course FAQs
Looking for better Discount Price?
Does ACTE provide placement?
- ACTE is the Legend in offering placement to the students. Please visit our Placed Students List on our website
- We have strong relationship with over 700+ Top MNCs like SAP, Oracle, Amazon, HCL, Wipro, Dell, Accenture, Google, CTS, TCS, IBM etc.
- More than 3500+ students placed in last year in India & Globally
- ACTE conducts development sessions including mock interviews, presentation skills to prepare students to face a challenging interview situation with ease.
- 85% percent placement record
- Our Placement Cell support you till you get placed in better MNC
- Please Visit Your Student Portal | Here FREE lifetime Online Student Portal help you to access the Job Openings, Study Materials, Videos, Recorded Section & Top MNC interview Questions
Is ACTE certification good?
ACTE Gives Certificate For Completing A Course
- Certification is Accredited by all major Global Companies
- ACTE is the unique Authorized Oracle Partner, Authorized Microsoft Partner, Authorized Pearson Vue Exam Center, Authorized PSI Exam Center, Authorized Partner Of AWS and National Institute of Education (NIE) Singapore
Work On Live Projects?
- The entire Digital Marketing training has been built around Real Time Implementation
- You Get Hands-on Experience with Industry Projects, Hackathons & lab sessions which will help you to Build your Project Portfolio
- GitHub repository and Showcase to Recruiters in Interviews & Get Placed
Who are the Trainers?
What if I miss one (or) more class?
What are the modes of training offered for this Digital Marketing Course?
Why Should I Learn Digital Marketing Course At ACTE?
- Digital Marketing Course in ACTE is designed & conducted by Digital Marketing experts with 10+ years of experience in the Digital Marketing domain
- Only institution in India with the right blend of theory & practical sessions
- In-depth Course coverage for 60+ Hours
- More than 50,000+ students trust ACTE
- Affordable fees keeping students and IT working professionals in mind
- Course timings designed to suit working professionals and students
- Interview tips and training
- Resume building support
- Real-time projects and case studies
Can I Access the Course Material in Online?
What certification will I receive after course completion?
How Old Is ACTE?
What Will Be The Size Of A Digital Marketing Batch At ACTE?
Will I Be Given Sufficient Practical Training In Digital Marketing?
How Do I Enroll For The Digital Marketing Course At ACTE?
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